Starbucks Shifts Strategy to Revive Growth: More Baristas, Fewer Machines, and Focus on Customer Experience

In an effort to reconnect with its customers and reverse a troubling sales slump, Starbucks is making a dramatic pivot away from automation and back toward the human touch that once defined its brand. With a new CEO at the helm, the coffee giant is focusing on more baristas, warmer service, and a simpler, more […]