New Delhi: Media Care, an integrated marketing agency known for its cutting-edge digital solutions, has been appointed as the official social media partner for the 14th IEIA Open Seminar and Exhibition Services Expo, hosted by the Indian Exhibition Industry Association (IEIA). The prestigious event will be held on May 2–3, 2025, at Bharat Mandapam, New Delhi.
Renowned as the flagship event of India’s exhibition and conference industry, the IEIA Open Seminar & Expo is set to welcome over 700 influential industry leaders, including exhibition organizers, senior trade officials, and government representatives. The two-day affair will feature insightful knowledge sessions, a dynamic Exhibition Services Expo, and cutting-edge tech-enabled B2B matchmaking and lead-generation platforms.
“We are delighted to partner with Media Care as our official social media partner for this year’s seminar. Given their innovative approach and expertise in digital communication for exhibition industry, we are confident that their efforts will amplify our message, drive greater engagement, and significantly enhance the seminar’s visibility and reach,” said Nidhi Sharma, Executive Director, IEIA.
As a full-service digital agency specializing in digital marketing, performance marketing, influencer collaborations, PR, and corporate communications, Media Care will lead the event’s online amplification strategy. The agency will deploy a combination of real-time storytelling, targeted content strategies, and data-driven engagement campaigns to ensure the seminar reaches a wider digital audience.
“Managing the social media mandate for the 14th IEIA Open Seminar is a testament to Media Care’s capabilities and deep understanding of the digital landscape. We’re excited to collaborate with IEIA to showcase India’s dynamic exhibition sector to a global audience,” said Yasin Hamidani, Co-founder, Media Care.
“Our team will deploy targeted strategies to effectively communicate IEIA’s vision and create strong digital traction. With focused storytelling and data-driven campaigns, we aim to set new benchmarks in digital engagement for this prestigious event,” added Heemanshu Hemrajani, Co-founder, Media Care.
The 14th IEIA Open Seminar is poised to be a landmark gathering, offering attendees a platform to explore innovations, attend high-impact product launches, and forge meaningful business connections. With Media Care’s digital prowess in play, the event aims to reinforce India’s growing influence in the global exhibition industry.