Poonawalla Group Makes Strategic Investment In Fleet Tracking Startup trackNOW

The Poonawalla Group has announced a strategic investment in trackNOW Pvt Ltd, a startup specialising in real-time tracking and fleet management solutions. The investment amount was not disclosed by the parties.

Founded by Pooja S Khemka and Suyash S Khemka, trackNOW develops indigenous technology for mobility and IoT solutions, actively supporting the government’s ‘Make in India’ initiative. 

The startup recently received the ‘Excellence in Innovation’ award at the Logistics & Supply Chain Conclave, recognising its groundbreaking contributions to the logistics sector.

“Investing in promising startups like trackNOW is not just about financial returns,” said Yohan Poonawalla, chairman of the Poonawalla Group. “It’s about mentoring and empowering young, visionary entrepreneurs and providing them with the resources and support they need to succeed.”

Michelle Poonawalla, director of the Poonawalla Group, added that the partnership has the potential to unlock significant value for both trackNOW and the broader Indian economy, driving job creation, enhancing operational efficiency across sectors, and strengthening India’s position in the global logistics market.

(The story will be updated)