Wednesday, January 22, 2025
The Azerbaijan Tourism Board (ATB) is proudly showcasing the best of Azerbaijan at the prestigious Ferien-Messe Wien 2025, Austria’s leading travel and tourism fair, taking place from January 16 to 19 in Vienna. The event brings together global tourism experts and offers Azerbaijan the perfect platform to highlight its diverse attractions to both industry professionals and potential travelers.
Ferien-Messe Wien is one of Austria’s top travel exhibitions, drawing thousands of visitors who are eager to discover exciting travel destinations. The fair is an ideal setting for Azerbaijan Tourism Board to further its strategic objectives, build valuable partnerships, and cement Azerbaijan’s reputation as a must-see destination in 2025. Joining forces with Azerbaijan Airlines (AZAL), the tourism board is making its presence felt in Austria and the wider DACH (Germany, Austria, and Switzerland) region. The event also saw the participation of Rovshan Sadigbayli, Azerbaijan’s Ambassador to Austria, who visited the Azerbaijan booth, emphasizing the significance of this gathering for the country’s tourism sector.
Azerbaijan’s Unique Offerings on Display
Visitors to the Azerbaijan booth were treated to an immersive journey through the country’s rich history, stunning landscapes, and cultural treasures. Key highlights included UNESCO World Heritage sites such as the Old City of Baku, Gobustan Rock Art Cultural Landscape, Sheki Historic Centre, and the newly-inscribed Khinalig village along with the ‘Köç Yolu’ Transhumance Route. Azerbaijan’s tourism potential spans a variety of experiences—from the ancient streets of Baku to the tranquil Caspian Sea and the majestic Caucasus Mountains. Visitors were also introduced to Azerbaijan’s gastronomic delights, with a special focus on traditional Azerbaijani sweets, giving attendees a taste of the country’s vibrant culture.
To further engage visitors, the Azerbaijan booth featured cutting-edge LED displays and virtual reality (VR) experiences, offering attendees the chance to virtually explore some of the country’s most iconic landmarks. Highlights included the Gobustan Rock Art Cultural Landscape and the serene Khinalig village, giving visitors a deeper, more interactive understanding of Azerbaijan’s heritage and natural beauty.
Easier Travel to Azerbaijan for Austrian Visitors
Azerbaijan is making travel to the country more convenient for Austrian tourists with direct flights from Vienna to Baku provided by Azerbaijan Airlines (AZAL). These direct connections enhance accessibility, making it simpler for Austrian travelers to explore Azerbaijan’s offerings. The simplified e-visa system, available at evisa.gov.az, allows travelers to obtain a standard visa in just three working days, or an urgent visa in three hours, further streamlining the process and encouraging more international visitors to explore the country’s vast cultural and natural landscapes.
Positioning Azerbaijan as a Key Destination in 2025
The participation at Ferien-Messe Wien 2025 marks the beginning of Azerbaijan’s tourism promotion campaign for 2025. The Azerbaijan Tourism Board is actively working to elevate the country as a premier destination for travelers seeking adventure, rich cultural experiences, and stunning landscapes. With its growing presence in Austria and beyond, Azerbaijan is positioning itself as a top choice for travelers in 2025, offering unique experiences that cater to a variety of interests—from history and culture to outdoor adventure and nature exploration.
As Azerbaijan continues to build its reputation on the global tourism stage, the country’s natural beauty, vibrant cities, and rich heritage make it an ideal destination for travelers seeking something extraordinary. Azerbaijan Airlines (AZAL) plays a key role in making travel between Azerbaijan and Austria more accessible, contributing to the ease of discovering the many treasures this dynamic destination has to offer.
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