HomeBusiness NewsCompanies NewsBlinkit unwraps 'Secret Santa' feature for a festive gift-giving experience — Details inside

Blinkit unwraps 'Secret Santa' feature for a festive gift-giving experience — Details inside

In a post on X (formerly Twitter), Albinder Dhindsa, Co-founder and CEO of Blinkit, announced that users can now create Secret Santa groups directly on the platform, allowing them to organise and enjoy the Christmas tradition with friends and colleagues.

Profile imageBy Anand Singha  December 17, 2024, 6:10:35 PM IST (Published)
1 Min Read
Blinkit has unveiled a new feature, Secret Santa, designed to make holiday gifting easier and more fun. In a post on X (formerly Twitter), Albinder Dhindsa, Co-founder and CEO of Blinkit, announced that users can now create Secret Santa groups directly on the platform, allowing them to organise and enjoy the Christmas tradition with friends and colleagues.
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The feature allows users to:

  • Set up a Secret Santa group on Blinkit

  • Invite friends and assign Secret Santas

  • Choose a time and location for the gift exchange, with timely reminders

  • Order gifts and have them delivered in just 10 minutes


With this addition, Blinkit aims to bring festive cheer to users, making it easier than ever to exchange thoughtful gifts during the holiday season.

"Go ahead, create your groups and have a very merry Christmas!" Blinkit said in the statement.

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