Dive Brief:
Dive Insight:
Anthropologie’s collection with The Met aims to capture “the essence of an era marked by lavish art and interiors,” according to the announcement.
"Our collaboration with Anthropologie transports consumers to one of the most opulent eras in American design through an inspiring offering of tableware and home accents," Josh Romm, head of global licensing and partnerships at The Met, said in a statement. "We look forward to seeing how this collection will inspire conversations about art, design, and creativity during the holiday season and beyond."
The partnership with The Met builds on Anthropologie’s holiday efforts. Last month the retailer opened its Holiday House on New York City’s Upper West Side. And last fall, Anthropologie debuted a shoppable home experience with Pinterest in Brooklyn Heights, New York.
Anthropologie has experienced a relatively strong year, which has helped boost parent company Urban Outfitters. For Q2, total company net sales were up 6.3% year over year to a record $1.35 billion, with Anthropologie sales rising 6.7%.
But retailers are heading into the holiday season at a time when many consumers are wary of their spending. A Bankrate report found that 33% of holiday shoppers may spend less this year than in 2023 due to concerns about inflation and high interest rates.