Marketing and communications professional Shreela Roy has started a new position as Lead – Digital Communications at RP Sanjiv Goenka Group. Roy was most recently Vice President – Financial Services at MSLGROUP India.
Roy announced the news of her appointment in a LinkedIn post. She said, “After 17 years of dabbling into several facets of communications, to finally leading teams and advising integrated communications strategies to MNCs and financial organizations, I’m switching up, moving to the corporate side and into the world of digital storytelling.
“From leadership to thought leadership, from new media to new-age mediums, at RPSG Group, the fastest growing conglomerate in India, I will be sprinkling digital gold dust to the content brewpot. It is a kaleidoscope of stories to dive into as the RPSG Group is such an unique institution. Housing 200 years of legacy, to some of the most iconic businesses and challenger brands under one roof, this group touches every aspect of India’s passions,” she added.
Roy has previously worked with respected brands such as Genesis BCW, Ketchum Sampark, Edelman, Hill+Knowlton Strategies, HDFC Life, and Ogilvy Public Relations Worldwide.
