Patanjali Food’s ‘Nutrela’ has partnered with Rajshri Entertainment for their digital food channels; Rajhsri Foods and Get Curried to bring healthy recipes to the masses. Viewers can watch out for exciting and innovative recipes on Rajshri Foods and on @mynutrela’s YouTube, Instagram, and Facebook channels.
Celebrity chefs Ruchi Bharani and Chef Varun Inamdar will showcase their novel culinary expertise with Nutrela’s range of products. With millions of loyal fans following their recipes, these chefs will unlock scrumptious and healthy recipes.
Pawan Arora, Business Head for Nutrela, shared, “This partnership embodies the shared commitment to creating healthy recipes for a healthier lifestyle. Rajshri Foods has been a pioneer in digital content creation for over a decade. Rajshri Foods has garnered a loyal global fan base of over millions through its various YouTube Channels. Soya has been the first ever superfood of Indian Kitchens.
“As a nutritional food brand, Nutrela has been synonymous with Soya Chunks for over four decades This synergy between the legacy brands endeavors to renew the message of healthy and nutritious recipes with authentic, high-quality products,” Arora added.
Over the years, Nutrela has introduced a wide range of products for health-conscious Indians. Nutrela’s range of Premium oils like Soyabean oil, Kachi Ghani Mustard Oil and Sunflower Oils which are high in Omega 3 & 6 and are also fortified with Vitamins A&D. Nutrela range of oils are not just healthy but also rich in taste and quality and ideal for Indian cooking.
Nutrela has recently also launched the new MAXX Millet range: Ragi Choco Cereals and Oats. This range unlocks the nutritional value of millet-based products for all age groups. It comprises a healthy option from tasty ragi snacks to a range of oats to suit the Indian palette in regular, Masala and Tomato flavours.
Additionally, a new range of premium quality MAXX Nuts has been introduced that has almonds, walnuts, cashews and pistachios.