Tuesday, July 23, 2024
Reading Time: 3 minutesSouthwest Airlines Co. (NYSE: LUV) has announced a partnership with the National Park Foundation, the official charitable partner of the National Park Service dedicated to protecting and enhancing America’s national parks for present and future generations. This partnership aligns perfectly with Southwest’s extensive route network, which connects travelers to more than 400 parks across the country.
Laura Nieto, Managing Director of Corporate Responsibility at Southwest Airlines, stated, “The National Park Foundation’s focus on engaging people with America’s national parks aligns with Southwest’s legacy of making air travel affordable and giving people the freedom to fly. As Customers get away and visit national parks, Southwest connects them to these treasures with warm hospitality and flexible policies, allowing Customers to pack all their hiking needs in one or two of their bags that fly free or see one more sunset by changing their flight without paying change fees.”
Chad Jones, Senior Vice President at the National Park Foundation, added, “The National Park Foundation is excited to partner with Southwest Airlines to help make national parks accessible to more people than ever before. With their support, we can create more opportunities for visitors to experience the wonder of being outdoors in these remarkable spaces today and in the future.”
As part of this new partnership, Southwest is featuring Bozeman, Mont., near Yellowstone National Park, in its Summer of Go Sweepstakes. From now through July 29, customers can enter to win a prize package that includes round-trip air travel for two to Bozeman, 5,000 Rapid Rewards® bonus points, a two-night hotel stay at The LARK, a $250 Visa® gift card for booking activities and adventures, and a three-day car rental from Budget Rent a Car.
To celebrate the partnership’s launch, Southwest will surprise customers on select flights from Denver to Bozeman and Denver to Fresno with exciting pop-up experiences. These flights will feature national park trivia and giveaways, including co-branded Southwest and National Park Foundation reusable water bottles, as well as complimentary America the Beautiful passes. These passes cover entrance and standard amenity fees for more than 420 national park sites.
Southwest Customers can also support the National Park Foundation by donating Rapid Rewards points through the Points for a Purpose program. These donated points will help the foundation ensure everyone can enjoy and create lifelong relationships with national parks. This initiative is part of Southwest’s charitable focus on mental health and wellbeing.
Southwest Airlines Co. operates one of the world’s most admired and awarded airlines, providing exceptional value and hospitality at 121 airports across 11 countries. Since its first flight in 1971, Southwest has democratized air travel with friendly, reliable, and low-cost service, now carrying more nonstop passengers within the United States than any other airline. Known for its Employee-first corporate culture, Southwest has never had an involuntary furlough or layoff in its history. In 2023, Southwest served over 137 million customers, driven by a workforce of more than 74,000 employees.