Rising star Palak Tiwari has joined hands with Drools, a pet food brand in India. This partnership is set to elevate Drools’ mission of promoting the importance of nutritious and wholesome food for pets, particularly among the Gen Z demographic.
Drools took to social media to reveal this collaboration, releasing an engaging video on their Instagram page with the official announcement. The video showcased Palak playfully engaging with her furry friends.
Palak Tiwari said, “As someone who has grown up with pets, I understand the joy and responsibility that comes with being a pet parent. Ensuring that my pets receive the best nutrition is a top priority for me. Drools’ commitment to providing high-quality, nutritious pet food resonates deeply with me. I am thrilled to partner with Drools and look forward to encouraging fellow Gen Z pet parents to prioritize their pets’ health and well-being.”
In addition to her professional endeavours, Palak is an animal lover and regularly voices her concerns on issues related to animal welfare and pet wellness. Her dedication to animal rights and pet care further strengthens her alignment with Drools’ values and mission.
Dr. Shashank Sinha
Dr. Shashank Sinha, CEO, Drools Pet Food Pvt. Ltd., said, “We are delighted to welcome Palak to the Drools family. Palak’s vibrant energy, coupled with her genuine love for animals, makes her the perfect fit for our brand.
“She embodies the values of a responsible pet parent, and her influence among Gen Z will help us reach a broader audience.
“At Drools, our goal is to offer pet owners the best nutrition options, and with Palak’s support, we aim to raise awareness about the significance of pet nutrition,” Sinha said.
Drools remains steadfast in its mission to provide nutrition and products for pets. Recognizing the role a nutritious diet plays in a pet’s growth and well-being, the brand’s team of vets and nutritionists formulate each product in the USA. These products then undergo quality checks to ensure they meet the highest standards, tailored to the needs of pets.
By collaborating with Palak Tiwari, Drools aims to connect with the younger generation of pet parents, inspiring them to give their furry friends the best care and nutrition possible.