Ormax Media – The India Box Office report: H1’24 sees ₹5,000cr gross with Malayalam cinema’s impressive surge

According to Ormax Media‘s India Box Office Report for January to June 2024, the first half of the year closed with a gross of just over ₹5,000 Cr, representing a 3% increase compared to the same period in 2023. Leading this impressive performance is Kalki 2898 AD, which has become the highest-grossing film of the year, contributing 15% to the overall box office.

Additionally, the share of Malayalam cinema has risen significantly to 15%, up from 5% during the same timeframe last year, with Malayalam films already surpassing their total collections for all of 2023 within just six months.

Looking ahead, a strong lineup of films is set to release in the second half of 2024 across various languages, positioning this year’s box office performance to potentially match or exceed that of 2023.

Cumulative box office for Jan-Jun 2024

Indian box office had its best month this year in June 2024, with the gross collections crossing over ₹1,200 Cr (including estimated future collections of June releases). This is primarily due to the performance of Kalki 2898 AD across various markets, contributing to over 60% of the box office of the month.

image-ormax-media-the-india-box-office-report-h1-mediabrief-1.png

Other major contributors include Munjya (Hindi), Maharaja (Tamil), Chandu Champion (Hindi), and Jatt & Juliet 3 (Punjabi).

The cumulative box office for Jan-Jun releases stands at ₹5,015 Cr, which is 3% higher than the same period in 2023. Much like last year, the second half of 2024 is expected to be perform better than the first half, with a strong roster lined up in across languages like Pushpa 2: The Rule, Stree 2, Singham Again, The Greatest Of All Time, and Devara.

Top 10 Films (Jan-Jun 2024)

Kalki 2898 AD is the highest-grossing film in the first half of 2024, with its box office collections being over three times of that of Fighter, which is the second-highest grosser of the year, just ahead of Hanu-Man.

Kalki 2898 AD has contributed over 15% to the overall collections so far in the year. This reliance on a big property like Kalki 2898 AD further goes to show the trend of increasing contribution of the top films at the Indian box office.

Interestingly, no Tamil films make it the list of top 10 films list at the end of June 2024 (There were three Tamil films in the top 10 for the same period last year). The top 10 list has three films each with Telugu, Hindi and Malayalam as their original language, and one Hollywood film.

Language Share

For language share calculation, language-wise box office of films releasing in multiple languages is assigned to the corresponding language. However, for Hollywood, the data for all languages is reported under the language head ‘Hollywood’.

Hindi cinema has witnessed a slight reduction in its share of the India box office when compared to the same period last year, from 37% to 35%. This is a result of no films managing to break out significantly at the box office so far this year. like Pathaan did, in the first half of 2023.

In the first six months of 2024, Malayalam cinema has already grossed more than its entire collections in 2023. The language share of the industry is 15%, which is thrice of its language share of 5% in the first half of 2023.

Telugu films have managed to hold onto their share, and Punjabi films (due to the performance of Jatt & Juliet 3 in June 2024) have increase their share.

On the other hand, Tamil and Hollywood films have lost share (5 percentage points each) when compared to the same period of last year, even as Kannada films have been marginalised this year, with just 1% share.



Subscribe to our Newsletter