Art of Time, a luxury watch retailer, furthers its association with Panerai by taking on the retail partner role for Panerai’s exclusive boutique at Jio World Plaza Mall, Bandra Kurla Complex (BKC), Mumbai.
The further strengthening of the partnership between Art of Time and Panerai is aligned with the plan to expand Art of Time’s retail market share in India.
Art of Time already has two brand boutiques at Jio World Plaza – IWC Schaffhausen and Jaeger LeCoultre. With the Panerai boutique under its belt from June 2024, Art of Time now strengthens their position as a luxury watch retailer not only in Mumbai but also in India.
Art of Time is a name amongst luxury watch enthusiasts in Mumbai and Panerai will be able to leverage that popularity to reach untapped segments, strengthening brand presence and loyalty. With this partnership in place, Art of Time will have exclusive access to the Panerai timepieces, along with access to training and support from the Panerai team. Art of Time will be able to provide customers with a personalized shopping experience and expert advice.
The boutique will showcase Panerai’s collections such as Luminor, Luminor Due, Radiomir, and Submersible. One can also find exclusive boutique editions and limited editions in the boutique. The boutique also features the exclusive in-store café, “Bar Italiano,” which celebrates Panerai’s Italian roots, adding a dimension to the shopping experience.
The association with Panerai aligns with Art of Time’s strategic goal of becoming premier destination for luxury watches in India. Art of Time seeks to offer unparalleled service and access to exclusive watches through both its physical boutiques and its e-commerce platform.
This approach ensures that customers enjoy a blend of tactile, personalized service and the convenience of online shopping.
Bharat Kapoor, Co-founder and Director, Art of Time, said, “Our long-standing collaboration with Panerai has been marked by a mutual commitment to excellence. Taking on the authorised partner role at their Jio World Plaza boutique is a significant step forward in our journey to provide unparalleled access to Panerai’s exquisite timepieces and elevate the luxury watch shopping experience in India.”
Gaurav Bhatia, Co-founder and Director, Art of Time, said, “Expanding our partnership with Panerai to manage their boutique in Jio World Plaza underscores our dedication to offering the finest in luxury watch retail. This move allows us to bring an even more exclusive and personalized experience to our discerning clientele.”
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