Sabre Corporation Continues to Empower Aeromexico with PRISM Analytics Renewal

Wednesday, July 10, 2024

Sabre Corporation, a key player in software and technology solutions for the global travel industry, has reaffirmed its partnership with Aeromexico, Mexico’s premier global airline, by renewing their agreement for PRISM. PRISM, an advanced data analytics tool, provides automated, real-time insights and trends crucial for strategic decision-making. This renewal highlights Sabre’s dedication to equipping Aeromexico with cutting-edge analytics, enabling the airline to offer personalized travel solutions tailored specifically for their corporate clientele.

“We are always looking for options to enhance our offering within the corporate travel segment, enabling us to grow our business and improve revenue plus leveraging our customers travel experience. Sabre helps us optimize and streamline sales within the corporate travel segment,” said Rocio Blazquez, Aeromexico Sales Strategy Director.

PRISM offers airlines a comprehensive view of corporate travel worldwide, ensuring compliance with GDPR and other global data privacy regulations. It stands out as the sole solution equipped with integrated analytics, on-demand reporting capabilities, and seamless API connectivity.

“Airlines around the world rely on Sabre PRISM for actionable data and analytics and intuitive on-demand reporting to help maximize the value and profitability of the corporate travel segment,” said Darren Rickey, Senior Vice President, Global Airline Sales and Account Management, Sabre. “By choosing PRISM as its decision support solution for corporate travel, Aeromexico will continue to benefit from powerful global insights and contract optimization, leading to improved ROI.”  

In addition to being fully hosted in the Google cloud, PRISM now enables weekly data submission from its data sources. Data sources choosing to employ the API option, will automate their submission process providing data daily. PRISM offers daily corporate booking trend data, enhanced user analytics driven by Google cloud’s BigQuery and Looker capabilities, offers API connections to link to airline CRM systems, and enhanced user tools to streamline sales teamwork with partner airlines and commercial clients. 

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