Vietnamese Tourism Soars As Indian Visitors Surge

Saturday, July 6, 2024

Vietnam has seen a remarkable rise in Indian tourists, making India a promising market for the country’s tourism industry. The number of Indian visitors in the first half of 2024 surged by 312% from the pre-pandemic level.

Significant Growth in Indian Tourism

Rapid Increase

The annual growth of Indian tourists to Vietnam was 26.7% between 2015 and 2019. In 2023, the number of Indian tourists reached 392,000, marking a 231% increase from 2019.

Factors Driving Growth

Direct flights between Vietnam and India have significantly enhanced connectivity, making travel more convenient. Indian tourists are drawn to Vietnam’s safe environment, beautiful landscapes, diverse products, hospitality, and cuisine.

High-End Tourism and Expenditures

Spending Habits

Indian tourists are known for their high spending, including booking entire 5-star hotels for events like weddings. In 2018, Indians spent $21.3 billion on international travel, which increased by 9.8% in 2019. This figure is projected to reach $45 billion by 2025 and $91 billion by 2030.

Preferences and Activities

Indian tourists enjoy exploring new destinations, shopping, outdoor activities, and visiting museums, cultural sites, and historical landmarks. This makes Vietnam an attractive destination for them.

Tailoring Tourism Services

Customized Offerings

To cater to Indian tourists, Vietnamese travel agencies must consider culinary and religious needs. Tailored products for different visitor groups, such as families, solo travelers, and high-end tourists, are essential for attracting and retaining Indian visitors.

Conclusion

India’s growing interest in Vietnam as a travel destination presents significant opportunities for the Vietnamese tourism industry. By enhancing marketing efforts and customizing services, Vietnam can attract more Indian tourists, boosting its tourism sector.

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