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    Home / News / Technology News / Will Meta's new AI tool make 3D artists irrelevant
    In brief
    Simplifying... Inbrief
    • Meta's new tool, Meta 3D Gen, is a game-changer in the 3D modeling world.
    • It combines two components to create high-resolution textures and 3D meshes quickly, even supporting realistic relighting of objects.
    • This could revolutionize various industries, from gaming to architecture, but may also shift the focus of 3D artists from routine tasks to more complex, creative work.
    Was a long read? Making it simpler...
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    Will Meta's new AI tool make 3D artists irrelevant
    Routine 3D modeling tasks will be eliminated

    Will Meta's new AI tool make 3D artists irrelevant

    By Dwaipayan Roy
    Jul 03, 2024
    07:18 pm
    What's the story

    Meta, formerly known as Facebook, has rolled out a groundbreaking artificial intelligence system named Meta 3D Gen. This innovative technology can generate high-quality 3D assets from textual descriptions in less than a minute. The development marks a huge advancement in generative AI for 3D graphics, and could revolutionize sectors such as video game development, industrial design, and architecture.

    Usage

    A blend of speed and quality

    Meta's new system, Meta 3D Gen, combines two main components: Meta 3D AssetGen and Meta 3D TextureGen. The former creates 3D meshes while the latter generates textures. Together, they produce high-resolution textures and physically based rendering (PBR) materials for the 3D assets. According to the company, this process is three to 10 times faster than existing solutions.

    Prowess

    It supports realistic relighting

    One of the standout features of Meta's 3D Gen is its support for physically based rendering (PBR) materials. This allows for realistic relighting of generated 3D objects, a crucial capability for integrating AI-generated assets into real-world applications and existing 3D pipelines. The integration of PBR materials marks a significant advancement in AI-generated 3D content, enhancing their versatility and applicability in various contexts.

    Texture generation

    High-quality textures in seconds

    Meta's 3D Gen system also includes a component called Meta 3D TextureGen. This feature can create high-quality and globally consistent textures for complex 3D geometries in less than 20 seconds. Additionally, it features a texture enhancement network capable of upscaling textures to 4K resolution, meeting the demands of high-end visual applications.

    Industry implications

    Potential impact on various industries

    The implications of Meta's 3D Gen extend beyond the company's immediate sphere. This technology could reshape numerous industries, creating new opportunities for innovation in 3D content creation and visualization. For the gaming industry, it could expedite the development of expansive virtual worlds. In architecture and industrial design, it could facilitate quick visualization of concepts, accelerating the design process and enhancing communication with clients.

    Professional impact

    A potential game-changer for 3D artists

    The introduction of Meta's 3D Gen raises questions about the future of 3D modeling as a profession. While it is expected to boost the productivity of 3D artists, it may also reduce the demand for certain types of routine 3D asset creation. This shift could encourage professionals to focus more on creative direction and complex, custom work that AI still finds challenging to replicate.

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