Top 3 OTT platforms in week 25’24

During week 25 of 2024, Disney+ Hotstar, JioCinema, and Netflix emerged as the top three OTT platforms in India. Disney+ Hotstar led the pack with a reach of 21.52%, equivalent to 108.46 million unique viewers.

JioCinema secured the second spot on this list with 31.80 million unique viewers and a reach of 6.31%. Securing the third position, Netflix achieved a reach of 3.93%, corresponding to 19.81 million unique viewers.

Platforms	Reach	Unique viewers (Mn)*
Disney+ Hotstar	21.52%	108.46
JioCinema	6.31%	31.80
Netflix	3.93%	19.81

Reach: Shows/Web Series/Movies: Calculated on the basis of a minimum of 1 min viewing across 24 hours.

Top shows in week 25’24

During week 25 of the year, ICC Men’s T20 World Cup on Disney+ Hotstar claimed the top spot, with a reach of 17.51%, which translates into 88.27 million unique viewers.

Hindi-language comedy drama, Panchayat S3 streaming on Amazon Prime Video secured the second place with a reach of 1.53%, equivalent to 7.69 million unique viewers

Hindi-language courtroom drama, Illegal S3 streaming on JioCinema secured the third spot, garnering 3.09 million unique viewers with a reach of 0.61%.

Shows	Reach	Unique viewers (Mn)*
Icc Men’s T20 World Cup (Disney+ Hotstar)	17.51%	88.27
Panchayat S3 (Amazon Prime Video)	1.52%	7.69
Illegal S3 (JioCinema)	0.61%	3.09

Reach: Shows/Web Series/Movies: Calculated on the basis of a minimum of 1 min viewing across 24 hours.

Top binged shows in week 25’24

ICC Men’s T20 World Cup, Panchayat S3, and Illegal S3 were the most-binged titles this week. ICC Men’s T20 World Cup on Disney+ Hotstar claimed the top spot, with a reach of 3.50%, which translates into 17.65 million unique viewers.

Following ICC Men’s T20 World Cup lead, Panchayat S3 on Amazon Prime Video secured the second place with a reach of 0.84%, equivalent to 4.23 million unique viewers.

Courtroom drama Illegal S3, streaming on JioCinema, secured the third spot, garnering 1.55 million unique viewers with a reach of 0.31%.

Binged Shows	Reach	Unique viewers (Mn)*
Icc Men’s T20 World Cup (Disney+ Hotstar)	3.50%	17.65
Panchayat S3 (Amazon Prime Video)	0.84%	4.23
Illegal S3 (JioCinema)	0.31%	1.55

Binge:- Shows/Web series: Calculated on the basis of a Minimum of 3 episodes viewing across 24 Hours.

Top movies in week 25’24

During week 25 of 2024, Action-comedy thriller film Bade Miyan Chote Miyan streaming on Netflix, emerged as the leading movie with 2.31 million unique viewers, resulting in a reach of 0.46%.

Sports-drama film Maidaan streaming on Amazon Prime secured the second position with 2.27 million unique viewers, resulting in a reach of 0.45%.

Hindi-language black comedy thriller film Blackout streaming on JioCinema achieved a reach of 0.43%, engaging 2.16 million unique viewers.

Movies	Reach	Unique viewers (Mn)*
Bade Miyan Chote Miyan (Netflix)	0.46%	2.31
Maidaan (Amazon Prime)	0.45%	2.27
Blackout (JioCinema)	0.43%	2.16

Reach: Shows/Web Series/Movies: Calculated on the basis of a minimum of 1 min viewing across 24 hours.

Chrome DM’s Chrome OTT service is available to subscribers via app and the internet, and covers and provides information on all detailed aspects of OTT players across 3429 towns and 5,93,615 villages, translating to 574 million Internet Users, along with the customized dashboards and analytics.

The platform offers various on-the-go features, including live viewership of platforms and shows, real-time migration of platforms, and a customized web dashboard accessible from anywhere. Users can access a rich and comprehensive client interface to access detailed viewership, share, TSV data reports categorized by demographic, genre, and market, all on-the-go.

Chrome DM’s COTT (www.chromeott.com): All primary inputs are a hybrid of auto generated data via Chrome DM’s SDKs & captured content consumption via Chrome DM’s survey apps. E.g. Top Platforms & Top Shows modules are auto generated from the SDKs, whereas artiste affinity/ awareness scores come from the Chrome DM’s survey apps.

These inputs are captured across a subset of Chrome’s panel of 70,406 respondents. The surveys are conducted on base of the following parameters: Demographics, Sociographies and Psychographics.

Amongst the multiple insights the Chrome OTT Panel provides to its subscribers are inputs that can help with content evaluation and planning, through measurements of actor affinity and ratings of their on-screen presence, which would assist content makers to identify the right talent for the right genre or theme of shows.