Brooke Vaughn, owner of Please & Thank You, was confused when a longtime customer tagged both her bakery and Churchill Downs Inc. in an Instagram story just days before Kentucky Derby 150 earlier this month.The motivation for the post didn't become clear until after Vaughn received a text. This time, it was a photo of cookies being served in one of the hospitality suites around the famed racetrack's newly renovated Paddock, according to Louisville Business First.The cookies were labeled, “Please & Thank You Peanut Butter Cream Pies.”Vaughn said she called Churchill Downs to try and clear up the confusion, but couldn’t reach anyone. So, she decided to contact a lawyer to protect her trademark. Her lawyers sent a cease and decease letter to Chicago-based Levy, Churchill Downs’ hospitality partner. Levy provides hospitality services for more than 350 sports and entertainment venues around the country, including Lynn Family Stadium.Vaughn and her attorney received a response to their letter from Matt Roach, a regional executive chef for Levy, who said the label on the cookies was meant as a tribute to Vaughn’s business.Vaughn said she is seeking compensation in the matter, but did not provide specifics.To read more about this ongoing matter, head over the Louisville Business First.
LOUISVILLE, Ky. (Michael L. Jones) — Brooke Vaughn, owner of Please & Thank You, was confused when a longtime customer tagged both her bakery and Churchill Downs Inc. in an Instagram story just days before Kentucky Derby 150 earlier this month.
The motivation for the post didn't become clear until after Vaughn received a text. This time, it was a photo of cookies being served in one of the hospitality suites around the famed racetrack's newly renovated Paddock, according to Louisville Business First.
The cookies were labeled, “Please & Thank You Peanut Butter Cream Pies.”
Vaughn said she called Churchill Downs to try and clear up the confusion, but couldn’t reach anyone. So, she decided to contact a lawyer to protect her trademark.
Her lawyers sent a cease and decease letter to Chicago-based Levy, Churchill Downs’ hospitality partner. Levy provides hospitality services for more than 350 sports and entertainment venues around the country, including Lynn Family Stadium.
Vaughn and her attorney received a response to their letter from Matt Roach, a regional executive chef for Levy, who said the label on the cookies was meant as a tribute to Vaughn’s business.
Vaughn said she is seeking compensation in the matter, but did not provide specifics.
To read more about this ongoing matter, head over the Louisville Business First.