Deloitte unveils its first-ever Dot Hub Experience Center in Bangalore charting a new trajectory for the future of retail. The grand opening on April 9th, 2024 marked a significant milestone as Deloitte’s leadership experienced a reimagined shopping journey from farm to retail shelf.
The Innovation Experience Center features an intelligent blend of physical presence and digital convenience to transform the consumer shopping journey into an immersive and hyper-personalized adventure.
The heart of this transformative retail environment is Nova, an AI-powered sales assistant, skillfully engineered to deliver a personalized shopping experience that replicates the familiarity and expertise of a close friend.
Equipped with speech-to-speech AI and multilingual capabilities, Nova infuses lighthearted humor and empathy into conversations, guiding customers through detailed product insights and tailored recommendations.
Customers witness human-like interactions with Nova, complete with lifelike facial expressions and real-time responsiveness.
Kushboo Jain, Sr. BD Manager of Ink in Caps., said, “The solution delivers engaging and personalized shopping experiences that bring the evolution of how retail will be perceived in the future.”
The Dot Hub Experience Center also features the Holobox and Object Recognition Table (ORT), allowing in-depth interactions with products. The Holobox introduces a tri-perspective view for meticulous browsing, allowing the users to see how a product or accessory will fit them.
Whereas the ORT delivers instant, detailed product customizations at a touch, by placing a product on the table and viewing the product come to life. Users also get the option to check the product features and explore customization for the products saved in their website wishlist by simply scanning a QR code on the ORT.
Manish Kakkar, the CEO of Ink In Caps, said, “Collaborating with a globally renowned consultancy like Deloitte, which possesses deep industry expertise, was an immense privilege for us at Ink In Caps. Building Nova, an AI assistant meticulously designed to drive conversions through intelligent upselling while delivering a seamless transaction and information experience for customers, was an absolute delight.
“When we talk about the future of retail, our work on the Dot Hub Experience Center encapsulates that vision perfectly – amalgamating cutting-edge technology with an innate understanding of consumer needs to create truly transformative shopping journeys,” Kakkar added.
The overarching theme at Deloitte’s Experience Center is the synergy between physical, digital, and online retail channels, catalyzing a unified and captivating customer experience.
This monumental project underscores Deloitte’s commitment to pioneering the future of retail and highlights Ink In Caps’ expertise in delivering technology that connects, converts, and captivates.
