Zscaler, Inc. (NASDAQ: ZS), the cloud security leader, has released its 2024 Phishing Report, revealing a significant surge in global phishing attacks driven by generative AI schemes like vishing and deepfake phishing. Among the key findings:
- India experienced the highest number of phishing attacks in the Asia Pacific & Japan markets, accounting for 33% of regional phishing attempts.
- The US, UK, India, Canada, and Germany were the top five countries targeted by phishing scams.
- The technology industry in India faced the highest concentration of phishing attacks, with Microsoft as the most imitated brand.
- The finance and insurance sector globally witnessed a 393% increase in phishing attempts.
According to Deepen Desai, CSO and Head of Security Research at Zscaler, phishing threats continue to evolve, underscoring the need for proactive defenses. With India ranking among the top three targets globally, Sudip Banerjee, CTO, Asia Pacific & Japan at Zscaler, emphasizes the importance of cyber vigilance and zero trust strategies.
The report also highlights the effectiveness of a Zero Trust architecture, incorporating advanced AI-powered phishing prevention controls, to mitigate these evolving threats.
For more insights and to access the full report, visit http://www.zscaler.com/campaign/threatlabz-phishing-report.
Methodology:
Zscaler ThreatLabz analyzed 2 billion blocked phishing transactions from January to December 2023, examining top phishing attacks, targeted countries, hosting countries for phishing content, and distribution of company types based on server IP addresses.