These professional skiers want to broaden the idea of mountain town fashion
Professional skiers Kellyn Wilson and Hadley Hammer want to give readers of their newsletter “permission” to break from the mountain uniform
Photos via Togs
You won’t find Kellyn Wilson skiing park in tall tees that hang to her knees anymore. But there was a time that you could.
“I was trying to be just as cool as everyone else, but not too much cooler,” the Telluride-based professional skier said. Now you’ll find her in wool coats and headscarves, denim-heavy ensembles, sharp-toed shoes with clip-on bows. In short: the woman has style. It’s something that both the ski industry and over 20,000 followers on Instagram have taken note of — including Hadley Hammer, herself a renowned freeskier, mountaineer and North Face athlete.
Together, Wilson and Hammer write Togs, a Substack newsletter that combines sartorial musings with practical advice for dressing in mountain environments. The name “togs” comes from the UK slang for specific clothing — as in swimming togs, running togs, skiing togs — and is a term that Wilson’s mother used when she was growing up.
Their goal is to widen what Hammer calls “the mountain town uniform,” and look good doing it. They’re not critiquing looks or analyzing trends — though Wilson did say she’d love to report from a fashion week. It’s a weekly dive into the clothing they’ve found works hard and looks good. Some weeks it’s a full breakdown of their favorite ski layers depending on the weather. Other times it’s an ode to a solid wool coat or a pair of clogs.
Read more from Peter Yamasaki at ColoradoSun.com.
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