Ceresana Market Study Stable Global Market: Study Sees Promising Opportunities for PVC
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The latest market study on Polyvinyl Chloride (PVC) by Ceresana reveals an optimistic growth trajectory for this versatile thermoplastic, predicting global demand to further increase.

Polyvinyl chloride (PVC) is used to make pipes, hoses, roofing membranes and pond liners, waterstops, window profiles, and door frames, as well as truck tarpaulins and shoe soles, for example. Although PVC is no longer the most produced plastic in the world, it is still one of the best-selling thermoplastics alongside polyethylene and polypropylene. The latest Ceresana market study on polyvinyl chloride, which is already the eighth edition, forecasts further growth for this versatile material: Until 2032, the global demand for PVC is likely to rise to approx. 58.1 million tonnes.
Almost two thirds of the entire PVC production is purchased by the construction industry and used for a wide variety of applications: from floor coverings to façade cladding and roof panels, as well as seals, cables, dowels, and fastening elements. Pipes and pipelines alone, the most important PVC application, account for more than 36 % of PVC consumption. This is followed by profiles with 20 % and films and sheets with 18.5 % of PVC use. Sewage pipes in particular are made of rigid PVC; the market for PVC pipes for potable water and industrial applications is somewhat smaller. Compared to pipes made of concrete or metal, products made of PVC are lighter, more flexible, more resistant to chemicals, and generally more durable.
After the construction sector, the second largest PVC consumer is the packaging industry, which processes around 16.7 % of the PVC produced worldwide. PVC is used to produce rigid packaging, i. e. containers such as butter or yogurt pots, bottles, boxes, and lids, but also flexible packaging such as packaging films, bags and sacks, shrink and stretch films. Other everyday products made of PVC include credit cards, artificial leather, toilet seats, and brushes. PVC is used as a good electrical insulator for insulating tapes and protective coatings for pliers or other tools. Medical technology requires PVC, which is resistant to chemicals and disinfectants, e.g. for infusion bags, tubes, catheters, and gloves. Rigid PVC foams are used as a core material for fiber composites and lightweight sandwich constructions.
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