GoPro renews title sponsor commitment to GoPro Mountain Games in Vail through 2026

GoPro and the nonprofit Vail Valley Foundation announced Monday that GoPro will remain the title sponsor of the GoPro Mountain Games in Vail through 2026.

“GoPro is an exceptional partner for this event and has been instrumental in the continued growth of the Mountain Games,” said Dave Dressman, GoPro Mountain Games event director for the Vail Valley Foundation. “GoPro has enabled us to capture and share the event from an entirely unique, immersive perspective that aligns perfectly with the mission of the games to bring mountain action sports to the community, whether you’re a pro or not.”

“The GoPro Mountain Games exemplifies what our brand is all about.  It is about getting outside, having fun, pushing yourself and enjoying everything the outdoors has to offer. And most importantly, the GoPro Mountain Games is for everyone, the pros, the regular Joes and even Fido,” said Rick Loughery, GoPro’s vice president of global marketing and communications.

Art, athletes, music and mountains have been the four defining elements of the GoPro Mountain Games each June. The event includes 11 different mountain sports disciplines like climbing, biking and whitewater, as well as concerts, interactive art displays, and a sponsor village of 100+ participating outdoor brands.

“Our event provides an excellent opportunity for GoPro and other brands to interact with both core customers and potential customers in an idyllic mountain setting where positive vibes and stoke levels are always high,” Dressman said.

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Vail has long been known for its renowned ski resort experience, but its reputation for summertime activities has grown exceptionally and that’s partly due to the success of the GoPro Mountain Games. The event now hosts more than 90,000 spectators and more than 4,000 athletes in over 30 competitions over four days.

“The future looks bright for the event, which continues to grow in quantity of attendees, and in quality of the event – and our partnership with GoPro has been essential in both those areas,” Dressman said.

“We look forward to attending and activating at the GoPro Mountain Games every year. The GoPro stoke from the event attendees for is unmatched and we’re excited to continue working with VVF in the years to come,” Loughery adds.

For more information, and to register to participate, visit MountainGames.com.