ELE|NA and OCEANR+ unite for ocean conservation and wellness

Tuesday, February 13, 2024

ELE|NA, a pioneer in wellness, is excited to reveal its pioneering commitment to protecting our oceans through a key alliance with OCEANR+, a leader in ocean conservation. This partnership marries ELE|NA’s wellness ethos with OCEANR+’s forward-thinking in eco-conscious apparel, highlighting a mutual commitment to environmental stewardship and enriching the wellness journey.

Plastic Pollution: A Pressing Environmental Issue
Plastic pollution has emerged as a critical environmental threat, with approximately 13 million tonnes of plastic ending up in our oceans each year. In response, ELE|NA and OCEANR+ have united to capitalize on OCEANR+’s expertise in repurposing post-consumer plastic waste into premium, environmentally friendly apparel and products. This collaboration is a testament to both brands’ dedication to sustainability and ethical business practices.

Highlights of this collaboration include:

• Recycled Fabrics Initiative: Our partnership has successfully diverted a substantial amount of plastic bottles from contaminating our environment by opting for recycled polyester.
• Aligned Sustainability Goals: OCEANR+’s sustainability pillars—centered on people, products, and the planet—align perfectly with ELE|NA’s commitment to responsible and conscious business operations.
• “A Kilo for the Planet” Program: In partnership with NGO Enaleia, OCEANR+ commits to annually removing 30,000KG of plastic from the ocean, collaborating with fishing communities in the Mediterranean and Indian oceans.

Launching Sustainable Wellness Wear
ELE|NA proudly introduces a unique collection of sustainable clothing, including rash guards and caps, specially crafted for the Maldives’ specific weather conditions. This environmentally respectful clothing enhances the wellness experience for ELE|NA’s patrons.

ELE|NA’s wellness experts now wear OCEANR+ apparel while conducting the OCEANFLOW therapy—a holistic combination of global healing practices such as Watsu, Water Dance, Ayurveda, and more, aimed at rejuvenating the mind, body, and spirit.

OCEANFLOW: A Transformative Healing Method
OCEANFLOW is designed to help with a range of health issues, including stress reduction, improved mobility, arthritis and rheumatism relief, back pain alleviation, headache and migraine mitigation, insomnia support, post-surgical recovery, accident recuperation, trauma therapy, aquaphobia assistance, and prenatal care.

This strategic alliance between ELE|NA and OCEANR+ represents a groundbreaking step in merging sustainable luxury with comprehensive wellness, establishing a new benchmark for environmental care and health.

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