With 40.6728 million unique viewers, translating to a reach of 8.07%, JioCinema was the top platform in week 5 of 2024 (COTT Week: 28th Jan’24 – 3rd Feb’24), as reported by Chrome OTT.
During week 5 of 2024, IND VS ENG was the top title (show) with 17.46 million unique viewers, translating to a reach of 3.46%. Meanwhile, Bigg Boss S17 claimed the top spot among binge-worthy shows with 7.10 million unique viewers, translating to a reach of 1.41% in COTT Week 5 of 2024.
Additionally, Animal streaming on Netflix emerged as the top movie with 3.76 million unique viewers, resulting in a reach of 0.75% in COTT Week 5 of 2024.
Top 3 OTT Platforms
During Week 5, JioCinema, Disney+ Hotstar, and Netflix stood as the top three OTT platforms in India. JioCinema led the pack with a reach of 8.07%, equivalent to 40.67 million unique viewers.
Disney+ Hotstar secured the second spot on this list with 32.46 million unique viewers and a reach of 6.44%. Securing the third position, Netflix achieved a reach of 2.94%, corresponding to 14.82 million unique viewers.
Platforms | Reach | Unique viewers (Mn)* |
JioCinema | 8.07% | 40.67 |
Disney+ Hotstar | 6.44% | 32.46 |
Netflix | 2.94% | 14.82 |
Reach: Shows/Web Series/Movies: Calculated on the basis of a minimum of 1 min viewing across 24 hours.
Top Shows
During the fifth week of the year, IND vs ENG on JioCinema was the top title with a reach of 3.46%, translating into 17.46 million unique viewers.
Following closely, Bigg Boss S17 on JioCinema secured the second place with a reach of 2.56%, equivalent to 12.91 million unique viewers.
Indian Police Force, streaming on Amazon Prime, secured the third spot and garnered 0.78 million unique viewers, with a reach of 3.91%.
Shows | Reach | Unique viewers (Mn)* |
IND VS ENG (JioCinema) | 3.46% | 17.46 |
Bigg Boss S17 (JioCinema) | 2.56% | 12.91 |
Indian Police Force (Amazon Prime) | 0.78% | 3.91 |
Reach: Shows/Web Series/Movies: Calculated on the basis of a minimum of 1 min viewing across 24 hours.
Top Binged Show
Bigg Boss S17 on JioCinema was the top-binged title this week with a reach of 1.41%, translating into 7.10 million unique viewers.
Following closely, IND vs ENG on JioCinema secured the second place with a reach of 0.87%, equivalent to 4.36 million unique viewers.
Indian Police Force, streaming on Amazon Prime, secured the third spot and garnered 1.96 million unique viewers, with a reach of 0.39%.
Binged Shows | Reach | Unique viewers (Mn)* |
Bigg Boss S17 (JioCinema) | 1.41% | 3.76 |
IND VS ENG (JioCinema) | 0.87% | 4.36 |
Indian Police Force (Amazon Prime) | 0.39% | 1.96 |
Binge:- Shows/Web series: Calculated on the basis of a Minimum of 3 episodes viewing across 24 Hours.
Top Movies
During week Five of 2024, Animal on Netflix emerged as the leading movie with 3.76 million unique viewers, resulting in a reach of 0.75%.
Sam Bahadur, streaming on Zee5, secured the second position with 2.87 million unique viewers, resulting in a reach of 0.57%.
Mission: Impossible – Dead Reckoning P1, streaming on Amazon Prime, achieved a reach of 0.55%, engaging 2.77 million unique viewers.
Movies | Reach | Unique viewers (Mn)* |
Animal (Netflix) | 0.75% | 3.76 |
Sam Bahadur (Zee5) | 0.57% | 2.87 |
Mission: Impossible – Dead Reckoning P1 (Amazon Prime) | 0.55% | 2.77 |
Reach: Shows/Web Series/Movies: Calculated on the basis of a minimum of 1 min viewing across 24 hours.
Chrome DM’s Chrome OTT service is available to subscribers via app and the internet, and covers and provides information on all detailed aspects of OTT players across 3429 towns and 5,93,615 villages, translating to 574 million Internet Users, along with the customized dashboards and analytics.
The platform offers various on-the-go features, including live viewership of platforms and shows, real-time migration of platforms, and a customized web dashboard accessible from anywhere. Users can access a rich and comprehensive client interface to access detailed viewership, share, TSV data reports categorized by demographic, genre, and market, all on-the-go.
Chrome DM’s COTT (www.chromeott.com): All primary inputs are a hybrid of auto generated data via Chrome DM’s SDKs & captured content consumption via Chrome DM’s survey apps. E.g. Top Platforms & Top Shows modules are auto generated from the SDKs, whereas artiste affinity/ awareness scores come from the Chrome DM’s survey apps.
These inputs are captured across a subset of Chrome’s panel of 70,406 respondents. The surveys are conducted on base of the following parameters: Demographics, Sociographies and Psychographics.
Amongst the multiple insights the Chrome OTT Panel provides to its subscribers are inputs that can help with content evaluation and planning, through measurements of actor affinity and ratings of their on-screen presence, which would assist content makers to identify the right talent for the right genre or theme of shows.