CISCO LIVE EMEA, AMSTERDAM, Feb. 6, 2024 — At its flagship technology event in Europe, with over 14,000 of the world’s leading IT professionals attending, Cisco (NASDAQ: CSCO) today announced major momentum in Artificial Intelligence (AI) across the entire portfolio.

Few transformational technologies have generated the kind of interest as AI and, most recently, Generative AI (GenAI). Organizations around the world are finding exciting new ways to collaborate, manage applications, enhance their digital security and reimagine customer experiences. However, each of these elevate concerns over moving and accessing data, accuracy, privacy, and the ethical and responsible use of AI.

It’s estimated that GenAI could add $4.4 trillion to global GDP each year. Yet there are challenges in place around enabling companies to get there. The recent Cisco AI Readiness Index, a survey of more than 8,000 private sector, business and IT leaders across 30 countries, found that 95 percent of respondents have an AI strategy in place or under development. Yet only 14 percent are ready to integrate AI into their businesses.

“The opportunity to power progress has never been greater. In an unpredictable world, technology is at the forefront of solving whatever challenges we may face. With AI, we see infinite possibilities and a future that’s more efficient, more innovative and benefits everyone. At Cisco, we’re excited about the role we play. We have the infrastructure to power AI, the portfolio optimized to secure it, the visibility and tools to ensure the best user experience and the expertise to help our customers get the outcomes they need – in a way that no one else can.” — Oliver Tuszik, SVP & President of Europe, Middle East and Africa, Cisco.

Cisco already harnesses AI-powered capabilities across its product and customer service portfolio and is leading innovation for AI-ready infrastructure. At Cisco Live Amsterdam, to further deliver on its strategy to implement and integrate AI that supports customer outcomes, Cisco is announcing:

With differentiated AI capabilities responsibly integrated across the portfolio, Cisco is helping customers to secure their AI stack and data, manage costs and deliver trustworthy AI outcomes. More information on Cisco’s approach to AI is available on Cisco.com.

 

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