American Rebel (NASDAQ:AREB – Get Free Report) and ZK International Group (NASDAQ:ZKIN – Get Free Report) are both small-cap industrial products companies, but which is the better stock? We will compare the two companies based on the strength of their analyst recommendations, profitability, institutional ownership, risk, valuation, earnings and dividends.
Volatility and Risk
American Rebel has a beta of 0.79, meaning that its share price is 21% less volatile than the S&P 500. Comparatively, ZK International Group has a beta of 1.93, meaning that its share price is 93% more volatile than the S&P 500.
Institutional & Insider Ownership
11.5% of American Rebel shares are owned by institutional investors. Comparatively, 0.4% of ZK International Group shares are owned by institutional investors. 3.3% of American Rebel shares are owned by company insiders. Comparatively, 29.8% of ZK International Group shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.
Profitability
| Net Margins | Return on Equity | Return on Assets | |
| American Rebel | -23.27% | -31.40% | -21.55% |
| ZK International Group | N/A | N/A | N/A |
Analyst Recommendations
This is a summary of current ratings for American Rebel and ZK International Group, as reported by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| American Rebel | 0 | 0 | 1 | 0 | 3.00 |
| ZK International Group | 0 | 0 | 0 | 0 | N/A |
American Rebel currently has a consensus target price of $37.50, suggesting a potential upside of 3,865.74%. Given American Rebel’s higher probable upside, equities analysts plainly believe American Rebel is more favorable than ZK International Group.
Earnings and Valuation
This table compares American Rebel and ZK International Group’s top-line revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| American Rebel | $8.45 million | 0.08 | -$7.14 million | N/A | N/A |
| ZK International Group | $102.39 million | 0.15 | -$6.08 million | N/A | N/A |
ZK International Group has higher revenue and earnings than American Rebel.
Summary
ZK International Group beats American Rebel on 8 of the 11 factors compared between the two stocks.
About American Rebel
American Rebel Holdings, Inc. designs and markets branded safes, and personal security and self-defense products. The company offers home, office, and personal safes, as well as vault doors; concealed carry backpacks; and a range of concealed carry jackets, vests, coats, and T-shirts for men and women. It also provides accessories, such as back-over and back-under handgun hangers, ballistic shields, safe light kits, mag minders, moisture guards, and rifle rod kits and rods. The company markets its products through regional retailers; and specialty safe, sporting goods, hunting, and firearms stores, as well as online through own website and e-commerce platforms. American Rebel Holdings, Inc. was incorporated in 2014 and is based in Nashville, Kansas.
About ZK International Group
ZK International Group Co., Ltd., through its subsidiaries, engages in the designing, producing, and selling double-press thin-walled stainless steel, carbon steel, and single-press tubes and fittings in the People's Republic of China. It offers carbon and stainless steel strips; carbon and stainless steel pipes; light gauge stainless steel pipes; pipe connections and fittings; and couplings, unions, adapters, caps, plug pipes, elbows, three-way fittings, tees, cross, side-inlet elbows, wyes, reducers, bushings, pipe fasteners, and pipe flanges. The company also provides stainless steel band, copper strip, valve, light industry machinery and equipment, and other stainless steel products. Its products are used in various applications, including water and gas transmission within urban infrastructural development, residential housing development, food and beverage production, oil and gas exploitation, and agricultural irrigation. The company also exports its products to Europe, Africa, and Southeast Asia. ZK International Group Co., Ltd. was incorporated in 2015 and is based in Wenzhou, the People's Republic of China.
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