Virgin Group Acquisition Corp. II (NYSE:VGII – Get Free Report) and iMedia Brands (NASDAQ:IMBI – Get Free Report) are both small-cap consumer staples companies, but which is the superior investment? We will compare the two companies based on the strength of their valuation, profitability, dividends, analyst recommendations, earnings, institutional ownership and risk.
Valuation & Earnings
This table compares Virgin Group Acquisition Corp. II and iMedia Brands’ revenue, earnings per share (EPS) and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Virgin Group Acquisition Corp. II | N/A | N/A | $2.70 million | N/A | N/A |
| iMedia Brands | $544.55 million | 0.00 | -$70.04 million | ($2.51) | -0.02 |
Virgin Group Acquisition Corp. II has higher earnings, but lower revenue than iMedia Brands.
Analyst Ratings
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Virgin Group Acquisition Corp. II | 0 | 0 | 0 | 0 | N/A |
| iMedia Brands | 0 | 0 | 4 | 0 | 3.00 |
iMedia Brands has a consensus target price of $1.50, suggesting a potential upside of 2,667.53%. Given iMedia Brands’ higher probable upside, analysts plainly believe iMedia Brands is more favorable than Virgin Group Acquisition Corp. II.
Insider and Institutional Ownership
93.4% of Virgin Group Acquisition Corp. II shares are owned by institutional investors. Comparatively, 13.0% of iMedia Brands shares are owned by institutional investors. 18.0% of iMedia Brands shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.
Profitability
This table compares Virgin Group Acquisition Corp. II and iMedia Brands’ net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Virgin Group Acquisition Corp. II | N/A | -22.81% | -4.99% |
| iMedia Brands | -12.57% | -136.73% | -13.59% |
Summary
Virgin Group Acquisition Corp. II beats iMedia Brands on 5 of the 9 factors compared between the two stocks.
About Virgin Group Acquisition Corp. II
Virgin Group Acquisition Corp. II does not have significant operations. It focuses on effecting a merger, amalgamation, share exchange, asset acquisition, share purchase, reorganization, or other similar business combination with one or more businesses. Virgin Group Acquisition Corp. II was incorporated in 2021 and is based in New York, New York.
About iMedia Brands
iMedia Brands, Inc. operates as an interactive media company in the United States and internationally. It operates through three segments: Entertainment, Consumer Brands, and Media Commerce Services. The company operates television networks, including ShopHQ that offers jewelry and watches, home, beauty and health, and fashion and accessories; ShopBulldogTV, which provides male-oriented products and services; ShopHQHealth that offers women and men products and services focused on health and wellness categories, such as physical, mental and spiritual health, financial and motivational wellness, weight management, and telehealth medical services; ShopJewelryHQ for jewelry products and services; and 1-2-3.tv, a retailing marketplace for live and automated auctions. It also provides women's apparel and accessories under the Christopher & Banks brand; men and women accessories under the J.W. Hulme brand; and Shaq kitchen products and watches. In addition, the company operates online marketplaces for discounted merchandise through OurGalleria.com and TheCloseout.com; and Retail Media Exchange, an advertising auction platform for advertisers, digital publishers, and supply-side and demand-side platforms. Further, it offers a suite of value-added services; Float Left, an OTT software as a service app platform for media and consumer brands; and i3PL, an end-to-end, white label, managed services specializing in ecommerce customer experience and fulfillment services. The company was formerly known as EVINE Live Inc. and changed its name to iMedia Brands, Inc. in July 2019. iMedia Brands, Inc. was incorporated in 1990 and is headquartered in Eden Prairie, Minnesota.
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