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https://www.wsj.com/articles/toyota-president-akio-toyoda-electric-vehicles-evs-8dcf7dae

Akio Toyoda, who became chairman of Toyota Motor in April after almost 14 years as president, has a history of becoming emotional at the automaker’s annual shareholder meetings. Photo: Kiyoshi Ota/Bloomberg News

The Tearful Executive Who Tapped the Brakes on Electric Cars at Toyota

Chairman Akio Toyoda faced skepticism in his early years. His latest challengers want him to speed up the company’s EV transition.

By

River Davis

Updated June 24, 2023 12:00 am ET

TOYOTA CITY, Japan—Akio Toyoda was crying. Again.

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Copyright ©2023 Dow Jones & Company, Inc. All Rights Reserved.

Copyright ©2023 Dow Jones & Company, Inc. All Rights Reserved

This copy is for your personal, non-commercial use only. Distribution and use of this material are governed by our Subscriber Agreement and by copyright law. For non-personal use or to order multiple copies, please contact Dow Jones Reprints at 1-800-843-0008 or visit www.djreprints.com.