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Amazon Fresh has expanded to 60 Indian cities and will continue to focus on providing fresh, high-quality fruits and vegetables, according to a statement released on Monday.
According to company's spokesperson, more over half of Amazon Fresh's clients are from Tier II and III regions such as Chandigarh, Thiruvananthapuram, and Kochi, and represent a crucial consumer base for the company.
The quick commerce business has increased significantly in the past three years, with major players such as BigBasket, Swiggy Instamart, Blinkit, and Zepto raising millions of dollars in funding. However, the sector does not offer attractive margins to the service provider, making it a tremendously cash-hungry proposition.
Quick commerce enterprises are making significant modifications in order to build a profitable business. JioMart, a subsidiary of Reliance Industries, ceased express delivery operations last month. Ola Dash, a mobility company, was shut down in June of last year.
Similarly, Swiggy's Instamart, Zomato's Blinkit, and Bigbasket's BBNow are aiming to increase order values and lengthen delivery durations in order to decrease losses.
Last month, Y Combinator-backed Zepto appointed ex-Zilingo CFO Ramesh Bafna as its CFO, stating that the company will be ready for an IPO within the next two to three years.
