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https://www.wsj.com/articles/target-tries-to-sell-affordable-joy-as-consumers-pull-back-fc77f142

Target Tries to Sell ‘Affordable Joy’ as Consumers Pull Back

Can Tar-Jay magic help the retailer keep up with T.J. Maxx and Walmart?

By Jinjoo Lee
About 75% of the U.S. population can find a Target store within a 10-mile radius. WSJ’s Sarah Nassauer explains how the retailer leverages its physical stores to grow services like in-store pickup and same-day shipping. Photo Illustration: Ryan Trefes

It’s a tough time to sell clothes and home products, even for a beloved retailer like Target.

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Copyright ©2023 Dow Jones & Company, Inc. All Rights Reserved.

Copyright ©2023 Dow Jones & Company, Inc. All Rights Reserved

This copy is for your personal, non-commercial use only. Distribution and use of this material are governed by our Subscriber Agreement and by copyright law. For non-personal use or to order multiple copies, please contact Dow Jones Reprints at 1-800-843-0008 or visit www.djreprints.com.