Jenny Craig, the Once-Highflying Weight-Loss Brand, Is Going Out of Business After 40 Years

Company was famous for personalized meal plans and celebrity endorsements

Jenny Craig’s closure comes after new drugs have shaken up the weight-loss industry. Photo: Joe Raedle/Getty Images

Jenny Craig, the weight-loss brand that once touted celebrity endorsements from stars like Queen Latifah, Mariah Carey and Jason Alexander, is shutting down after four decades in business.

The Carlsbad, Calif.-based company, which offered coaching sessions and personalized meal plans, said Thursday it was canceling all online food orders and merchandise sales in corporate centers. It also stopped its coaching sessions, the company said. 

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