CWT Launches Carbon Footprint Calculator for Meetings and Events

(24/04/23)  CWT has launched a meetings and events (M&E) carbon footprint calculator.

Combining travel, hotel stays, meeting space and F&B carbon consumption information for corporate events, the tool provides detailed environmental impact insights to both CWT event planners and clients alike, enabling more sustainable choices for events aimed at audiences of between 200 and 50,000.

The calculator analyzes and reports on individual and collective delegate carbon emission and waste data for the entire event lifecycle, from planning to completion. It maps emission data against each individual customer’s own carbon benchmarks for current and future events.

The report also signposts specific event elements where more optimal sustainable solutions could and should be sought - be that event destination, transportation, accommodation and venues, F&B, material and/or waste management.

Turkish Airlines Boeing 777 reg: TC-JJM flying at 35,000 feet between JFK and IST. Picture by Steven Howard of TravelNewsAsia.com

“This year, in-person meetings have outstripped virtual and hybrid events by ten to one. With nearly all of our M&E customers and prospects citing ambitious long term corporate sustainability goals for their organizations - whether they run ongoing strategic meetings management programs or individual large-scale events - we are helping them realize their carbon-emissions reduction strategies,” said Ian Cummings, Global Head at CWT Meetings & Events. “CWT’s M&E carbon calculator enables organizations to operationalize a transparent and measurable solution to connect their people and stakeholders in the most environmentally frugal way.”

This latest service in CWT’s suite of sustainable travel products designed to help reduce customers’ impact on the planet, is supported by the carbon intelligence platform, Thrust Carbon with whom CWT launched flight, hotel and car hire point of sale carbon indicators last year.

The M&E carbon calculator launch follows an intensive six-month pilot program, whereby CWT tested the tool on its own and select customer events.

“Working with CWT on the development of this events calculator has been critical to the shaping of its scalable architecture and robustness,” said Kit Aspen, Founder & Director of Thrust Carbon. “CWT was laser-focused in wanting a carbon calculator that solved for the industry’s shortfall of having carbon measures purely for individual traveler impacts but not for events or vice versa. The M&E carbon calculator means that CWT has one of the industry’s most comprehensive tools to measure individual traveler and event carbon footprints.”

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