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https://www.wsj.com/articles/weary-bitcoin-investors-chase-shiny-new-objectgold-21f8a6ee

‘How to Buy Gold’ Hits a Google Record as Investors Chase World’s Oldest Asset

The old-school precious metal has new allure for a generation seeking a respite from the cryptocurrency roller coaster

Photo Illustration by Emil Lendof/The Wall Street Journal; Photos: iStock
By Hardika Singh

For three years, Mitch Day rode bitcoin’s wild swings, through the record highs of 2021 to the cold-water plunge of 2022. 

Mr. Day and a number of his cryptocurrency compatriots have since turned to the asset favored by pharaohs, pirates and Scrooge McDuck, helping drive an outbreak of gold fever.

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Copyright ©2023 Dow Jones & Company, Inc. All Rights Reserved.

Copyright ©2023 Dow Jones & Company, Inc. All Rights Reserved

This copy is for your personal, non-commercial use only. Distribution and use of this material are governed by our Subscriber Agreement and by copyright law. For non-personal use or to order multiple copies, please contact Dow Jones Reprints at 1-800-843-0008 or visit www.djreprints.com.