Cool summer trends for men this season

As the summer of 2023 turns the corner, let us throw a quick look at the upcoming fashion trends. What to expect and what to buy. Remember being trendy shouldn't come at the cost of being uncomfortable. That brings us to the first trend of the season.
Comfort is in

Relaxed and loose-fitting clothing will be the choice of fit this season. With predictions of a sweltering summer, oversized and relaxed silhouettes in menswear fashion will be the norm. Watch out for big shirts, baggy shorts, and loose trousers. Relaxed tailoring promises to be the choice of the season — with a more casual approach to tailoring, look out for relaxed blazers, trousers, and even suits.
Lightweight, breathable fabrics lend comfort despite the heat - cotton, linen, and chambray will find favour. These fabrics will keep you cool and provide a laid-back and casual look. The Summer of 2023 will bring trends reflective of the changing tastes and preferences of the new generation.

Bold colours and patterns, sustainable materials, embracing a range of exciting new styles. Let us take a closer look.

Sustainability is a trend that has gained momentum in light of the impact of climate change one is experiencing. It promises to be a defining element of menswear this Summer. Eco-friendly, sustainable fabrics such as organic cotton, recycled polyester, and sustainable leather, and circular fashion concepts such as upcycling, recycling, and rental services, will be the season's ask.

Bold and bright colours will dominate the fashion scene. The colours of choice will be shades of orange, pink, green, and yellow. They will find their application in various ways, from statement pieces to subtle accents.


Layering will be the defining trend. Combination of different pieces of clothing, brought together to create a layered, textured look. Jackets, shirts, and accessories such as scarves and hats should be among eh assemblage presented this season.

Prints and Patterns will set the flavour of the season. Watch out for bold, eye-catching prints, such as florals, stripes, and checks, transformed into shirts, jackets and accessories for accents, such as ties and pocket squares.

Retro Styles are all set to make a comeback this Summer. The classic styles from the past, such as 70s- inspired flared trousers, 80s-style tracksuits, and 90s-inspired streetwear with a modern twist, would be something to look forward to.

The minimalistic look.

Embracing simple, classic styles and clean lines but with quality in bold reflected through the choice of fabric. Neutral colours will be chosen for the minimalistic look trend - beige, black and white.

A trend that will find followers in those who prefer an understated, refined look.

This summer, lend a zing to your wardrobe with Patterned Shirts, resplendent in bold, eye-catching prints, such as florals, stripes, and checks, perfect for dressing up for an occasion. Larger-than-life accessories are going to be the choice this Summer. Look out for chunky watches, oversized sunglasses, and statement hats, perfect for adding flair and statement to your outfit.

Summer of 2023 promises to be action-packed. What are you waiting for? Get ready to put together a wardrobe that is responsible and conscious. Select a mix of trendy and sustainable options that make for a long-lasting yet versatile that works for you beyond the season.
With inputs from designer Kabir Karan. The banner image is from menswear label Koytoy by Kyhaan.