Wilmington, Delaware, United States, March 30, 2023 (GLOBE NEWSWIRE) -- Transparency Market Research Inc. - The car air freshener market was valued at US$ 897 Mn in 2020 it is expected to grow at a CAGR of 4% during the forecast period 2021-2031 and reach US$ 1.3 Bn by the end of 2031. The need to maintain the authenticity and aura of vehicles besides its mechanical health is boosting market demand in North America.

Rapid urbanization and development of smart cities have upgraded people’s lifestyle choices from local commute to personal transports, thereby boosting the demand for vehicles. This has a direct and positive influence on the car air freshener market growth and is a key driver of the car air freshener industry in North America.

Rise in air pollution level and increase in the need to freshen up the atmosphere inside private and public vehicles are anticipated to drive market size in the region. Additionally, the advent of smart technology in automobile accessories, such as smart air purifiers, is projected to accelerate car air freshener market expansion in the region during the forecast period.

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Market Snapshot:

Report CoverageDetails
Market Revenue USD 897.1 Mn
Estimated Value USD 1.3 Bn
Growth Rate - CAGR 4% 
Forecast Period 2021–2031
No. of Pages 96 Pages
Market Segmentation By Product Type, Ingredient, Price, Distribution Channel
Regions Covered North America, Europe, Asia Pacific, Middle East & Africa, South America
Companies covered Air Delights Inc., Church & Dwight Co. Inc., Henkel AG & Company KGaA, Newell Brands, Procter & Gamble Co., Reckitt Benckiser Group PLC, S.C. Johnson & Son, Inc., CAR-FRESHNERS Corporation, Auto Expressions, American Covers

Key Findings of Study

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Key Drivers

Demographical Growth Dynamics

Key Players

Companies operating in the car air freshener market in North America are making efforts to stay ahead of the competition by investing in research and development. High investment in the launch of new fragrances for air fresheners is projected to help vendors gain a competitive edge. Presence of a large number of players in the market is expected to lead to intense competition as per the recent Transparency Market Research report on North America Car Air Fresheners Market.

Leading players in the car air freshener industry research in North America are Church & Dwight Co., Inc., American Covers, Auto Expressions, Newell Brands, CAR-FRESHENER Corporation, S.C. Johnson & Son, Inc., Reckitt Benckiser Group plc, Procter & Gamble Co., Henkel AG & Company KGaA, and Air Delights Inc.

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North America Car Air Freshener Market Segmentation

Product Type

Ingredient

Price

Distribution Channel

Region

• North America

Country

• U.S.
• Canada

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