For Subscribers

The Top 2% Swear By This Negotiation Tactic Most People Overlook

One of the most powerful negotiating skills you can possess is seeing the situation from the other person's point of view and then separating the positions from the problems.

learn more about Entrepreneur Staff

By Entrepreneur Staff •

"In order for me to win, you have to lose."

Many negotiations revolve around the idea that one party has to win while the other is made a fool in the transaction.

Continue reading this article — and all of our other premium content with Entrepreneur+

For just $5, get access to a ton of exclusive content and resources that will help grow your entrepreneurial mindset. You’ll find:

  • Exclusive content from our network of today’s leading CEOs and business strategists
  • Receive our flagship Entrepreneur Magazine - free!
  • No more ads, and get access to the Entrepreneur+ homepage
  • Free E-books written by our staff and other industry thought leaders
Join Now Log In

Related Topics

Negotiating Entrepreneurs Goals Thought Leadership Negotiation Premium

Editor's Pick

Everyone Wants to Get Close to Their Favorite Artist. Here's the Technology Making It a Reality — But Better.
The Highest-Paid, Highest-Profile People in Every Field Know This Communication Strategy
After Early Rejection From Publishers, This Author Self-Published Her Book and Sold More Than 500,000 Copies. Here's How She Did It.
6 Questions to Ask Before You Begin Your Franchise Search
Having Trouble Speaking Up in Meetings? Try This Strategy.
He Names Brands for Amazon, Meta and Forever 21, and Says This Is the Big Blank Space in the Naming Game

Most Popular

See all

By Jacob Zinkula and Aaron Mok

Starting a Business

A Founder Who Bootstrapped Her Jewelry Business with Just $1,000 Now Sees 7-Figure Revenue Because She Knew Something About Her Customers Nobody Else Did

Meg Strachan, founder and CEO of lab-grown jewelry company Dorsey, personally packed and shipped every order until she hit $1 million in sales.

By Amanda Breen

Business News

These Are the Most and Least Affordable Places to Retire in The U.S.

The Northeast and West Coast are the least affordable, while areas in the Mountain State region tend to be ideal for retirees on a budget.

By Madeline Garfinkle

Branding

Surviving the Storm: 10 Effective Communication Strategies for Startups to Survive the Economic Downturn

In this uncertain financial climate, look for clues in how your communications roadmap to develop leads and communicate with your community

By Natacha Rousseau

Business News

Mark Cuban's Grocery Store Hack Will Help You Score Cheaper Produce

The billionaire talked about his early days in Dallas when he was strapped for cash.

By Emily Rella

By Amanda Breen