Yotel Signs First Pad Outside America

(16/03/23)  Yotel has signed a long-term management agreement with Silver Mascot Limited to expand its disruptive aparthotel brand, YotelPad, to Europe for the first time.

Scheduled to open in Q4 2023, the YotelPad London Stratford will be Yotel’s seventh property in the UK and third in London, joining Yotel London City and Yotel London Shoreditch.

Yotel created YotelPad in 2018 to challenge the traditional aparthotel space. Pads feature multi-functional live/work/sleep areas, stylish bathrooms featuring amenities from Yotel partner Urban Jungle and fully-equipped kitchenettes, all at what the company describes as an 'affordable price point'.

YotelPad London Stratford will offer 62-rooms, a 24-hour reception (or Mission Control as Yotel likes to call it), Grab & Go, laundry facilities and ample in-room storage space.

YotelPad London Stratford is scheduled to open in Q4 2023

The property will also be home to food & beverage and retail space which is scheduled to open in 2024.

YotelPad will be bookable from one night to monthly stays, and rooms will range in size and layouts to offer maximum flexibility.

The new-build property joins Yotel’s expanding portfolio of YotelPads, with all operating properties currently based in the United States, including YotelPad Park City and YotelPad Miami. With global growth a top priority for Yotel, the expansion of YotelPad into new and existing territories is expected to form a crucial part of the brand’s commitment to 50 hotels by 2025.

“We’re incredibly excited to be opening our first YotelPad property outside of the US this year, and to be bringing the product to the UK and European market for the first time,” said Rohan Thakkar, Chief Development Officer at Yotel. “With increased demand for flexible stays that offer more space to live, work and play, whatever the length of stay, whether one night, one week or one year, we’re confident that YotelPad is the answer for travellers globally. Committed to expanding our footprint to meet demand worldwide, YotelPad will be a key driver in achieving our ambitious growth targets.”

Having received multi-billion-pound investment sparked by the 2012 Olympics, Stratford is now one of London’s leading shopping, restaurant and entertainment destinations with some of the best transport links in the capital, including the new Elizabeth line that connects the area with mainline stations, airports and central London.

Located on Broadway, YotelPad London Stratford is ideally positioned for non-stop travellers wanting to explore this thriving neighbourhood.

Headlines: