Giti becomes official tyre partner of BK Mladá Boleslav

Giti Tire’s support for European ice hockey has been enhanced with its sponsorship of top-flight Czech Republic team, BK Mladá Boleslav. The brand will become the team’s official tyre partner, with its logo on advertising boards and players pants. It will include several VIP events, which the company will use for distribution and sales partners. The new deal will enhance Giti’s involvement in the Champions Hockey League, for which the manufacturer’s GT Radial brand is the official tyre partner.