Kia India has entered the CSD market as a registered seller. This move is aimed at providing better access to defense personnel across the country.

The company has already received over 100 bookings through this channel and will soon be delivering the Sonet and Carens models to dealerships nationwide.

At an event in Frontier Kia, Gurugram, the Chief Sales and Business Officer, Myung-sik Sohn, presented the keys of a Seltos to its proud owner, Major General Vikal Sahni.

Speaking at the event, Myung-sik Sohn said, “The Defense Personnel of India are true heroes, and we at Kia India are honoured to be able to serve them with this new initiative. This is yet another milestone in our journey and a humble initiative to partner with our men and women in uniform for their immense contribution to safeguarding this great nation."

"Commencement of CSD delivery is a promising move to do our bit for the real-life heroes and to introduce them to an exciting world of Kia which inspires everyone. We’re thankful to our first valued customer, Major General Vikal Sahni, for bestowing faith in our Seltos, which marked the commencement of the Kia India journey”, he further added.