Budweiser brewer Anheuser-Busch InBev SA reported a fall in sales volumes for the fourth quarter as drinkers in North America bought less of the company’s beer amid rising prices.
The drop comes as companies across the consumer-products industry grapple with how much they can raise prices to offset rising costs without deterring shoppers. For much of the past year, AB InBev said drinkers weren’t giving up their brews despite inflation’s bite, though that trend appeared to end in the last quarter.
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