NEW YORK, Feb. 24, 2023 /PRNewswire/ -- According to Technavio, the global gaming software market size is estimated to grow by USD 48.01 million from 2022 to 2027. The market is estimated to grow at a CAGR of 6.13% during the forecast period. Moreover, the growth momentum will accelerate. APAC will account for 47% of the market's growth. The report also includes historic market data from 2017 to 2021. In 2017, the market was valued at USD 120.41 million. The report provides a comprehensive analysis of growth opportunities at regional levels, new product launches, the latest trends, and the post-pandemic recovery of the global market. For more insights on the historic (2017 to 2021) and forecast market size (2022 to 2027)  Request a sample report

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Gaming software market - Segmentation Assessment
Segment Overview
Technavio has segmented the market based on type (Mobile games, Console games, and PC games).

• The mobile games segment by type will grow at a significant rate during the forecast period. Mobile games include game software developed for mobile phones and tablets. Countries such as China, the United States, Germany, and the United Kingdom have seen the availability of low-cost, large-screen, high-definition mobile phones and growing access to high-speed internet via 5G technology, thus increasing the popularity of mobile phones as a gaming platform. Mobile adoption is accelerating. .

Geography Overview
By geography, the global gaming software market is segmented into APAC, North America, Europe, South America, and Middle East and Africa. The report provides actionable insights and estimates the contribution of all regions to the growth of the global gaming software market.

• APAC is estimated to account for 47% of the growth of the global market during the forecast period. With the rapid spread of smartphones and the development of high-speed Internet services, people are spending more time on mobile applications, especially video games. Additionally, the presence of a number of prominent players in the market, including Nintendo, Tencent, Bandai Namco Entertainment, Sega Games, and Sony, will increase the availability of gaming software across APAC.

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Gaming software market – Market Dynamics
Key factor driving market growth

• The in-app purchases from freemium customers are notably driving market growth.

• In the gameing platform the online distribution channels provide greater access to customers, which results in the entry of a large number of players into the market. This can create saturation and intensify the threat of rivalry among vendors.

• In response to the increasing saturation and to generate revenues from new sources, vendors are increasingly opting for freemium models. Freemium games are increasingly being adopted by customers, especially casual gamers.

• Vendors are becoming successful in attracting customers to make in-app purchases to customize their characters and in gaining premium status.

• As a result, a significant share of the freemium customers is getting converted into paying customers. Thus, such factors are driving the growth of the global video game software market during the forecast period.

Leading trends influencing the market 

• The growing popularity of eSports is an emerging trend in the market.

• A rise in the number of associations, such as the International eSports Federation and the World Esports Association, that host eSports events is increasing the frequency of eSports tournaments and the participation of gamers.

• As the intellectual property rights of the multiplayer games played in eSports events are owned by gaming software developers, an increase in the number of eSports tournaments is expected to drive the revenue growth of the global market.

• Hosting such tournaments is not limited to associations, certain established vendors are also organizing eSports tournaments to increase the popularity of their newly launched gaming software.

• Some of the major gaming software solutions that have gained significant popularity in such events are Call of Duty from Activision Blizzard, and Pubg from Tencent.

• The large prize pool involved in such events has also attracted many casual gamers to become professional gamers. Therefore, these factors will drive the revenue growth of the global video game software market during the forecast period.

Major challenges hindering market growth

• Infrastructural challenges are major issues impeding market growth. 

• Infrastructural challenges related to IT systems, such as the need for high-speed and latency-free broadband services for supporting heavy online gaming software, are among the major challenges faced by the vendors in the market.

• Such issues are more common across emerging economies, owing to the slow adoption of advanced IT infrastructure.

• The absence of high-speed internet connections is creating frequent issues related to the loss of frame rates and latency in games, which can adversely affect the gaming experience of the users.

• Such issues are limiting the sales of online gaming software. Moreover, the slow developments in 5G technology in certain emerging countries are also affecting the growth of the video game software market during the forecast period.

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What are the key data covered in this gaming software market report?

• CAGR of the market during the forecast period

• Detailed information on factors that will drive the growth of the gaming software market between 2023 and 2027

• Precise estimation of the gaming software market size and its contribution to the market in focus on the parent market

• Accurate predictions about upcoming trends and changes in consumer behavior

• Growth of the gaming software market across APAC, North America, Europe, South America, and Middle East and Africa

• A thorough analysis of the market's competitive landscape and detailed information about vendors

• Comprehensive analysis of factors that will challenge the growth of gaming software market vendors

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The mobile gaming market is estimated to grow at a CAGR of 12.26% between 2021 and 2026. The size of the market is forecasted to increase by USD 66.43 billion. This report extensively covers market segmentation by platform (Online and offline) and geography (APAC, North America, Europe, Middle East and Africa, and South America).

The video game market is expected to increase by USD 73.62 billion from 2021 to 2026, and the market's growth momentum will accelerate at a CAGR of 7.59%. This report extensively covers market segmentation by platform (Mobile devices, consoles, and computing devices) and geography (APAC, North America, Europe, South America, and Middle East and Africa).

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Table of contents

1 Executive Summary

• 1.1 Market overview

2 Market Landscape

• 2.1 Market ecosystem

3 Market Sizing

• 3.1 Market definition

• 3.2 Market segment analysis

• 3.3 Market size 2022

• 3.4 Market outlook: Forecast for 2022-2027

4 Historic Market Size

• 4.1 Global gaming software market 2017 - 2021

• 4.2 Type Segment Analysis 2017 - 2021

• 4.3 Revenue Stream Segment Analysis 2017 - 2021

• 4.4 Geography Segment Analysis 2017 - 2021

• 4.5 Country Segment Analysis 2017 - 2021

5 Five Forces Analysis

• 5.1 Five forces summary

• 5.2 Bargaining power of buyers

• 5.3 Bargaining power of suppliers

• 5.4 Threat of new entrants

• 5.5 Threat of substitutes

• 5.6 Threat of rivalry

• 5.7 Market condition

6 Market Segmentation by Type

• 6.1 Market segments

• 6.2 Comparison by Type

• 6.3 Mobile games - Market size and forecast 2022-2027

• 6.4 Console games - Market size and forecast 2022-2027

• 6.5 PC games - Market size and forecast 2022-2027

• 6.6 Market opportunity by Type

7 Market Segmentation by Revenue Stream

• 7.1 Market segments

• 7.2 Comparison by Revenue Stream

• 7.3 Box/CD game - Market size and forecast 2022-2027

• 7.4 Shareware - Market size and forecast 2022-2027

• 7.5 Freeware - Market size and forecast 2022-2027

• 7.6 In-app purchases - Market size and forecast 2022-2027

• 7.7 Market opportunity by Revenue Stream

8 Customer Landscape

• 8.1 Customer landscape overview

9 Geographic Landscape

• 9.1 Geographic segmentation

• 9.2 Geographic comparison

• 9.3 APAC - Market size and forecast 2022-2027

• 9.4 North America - Market size and forecast 2022-2027

• 9.5 Europe - Market size and forecast 2022-2027

• 9.6 South America - Market size and forecast 2022-2027

• 9.7 Middle East and Africa - Market size and forecast 2022-2027

• 9.8 China - Market size and forecast 2022-2027

• 9.9 US - Market size and forecast 2022-2027

• 9.10 Japan - Market size and forecast 2022-2027

• 9.11 Germany - Market size and forecast 2022-2027

• 9.12 UK - Market size and forecast 2022-2027

• 9.13 Market opportunity by geography

10 Drivers, Challenges, and Trends

• 10.1 Market drivers

• 10.2 Market challenges

• 10.3 Impact of drivers and challenges

• 10.4 Market trends

11 Vendor Landscape

• 11.1 Overview

• 11.2 Vendor landscape

• 11.3 Landscape disruption

• 11.4 Industry risks

12 Vendor Analysis

• 12.1 Vendors covered

• 12.2 Market positioning of vendors

• 12.3 Activision Blizzard Inc.

• 12.4 Aristocrat Leisure Ltd.

• 12.5 AT and T Inc.

• 12.6 Electronic Arts Inc.

• 12.7 Krafton Inc.

• 12.8 Microsoft Corp.

• 12.9 Nintendo Co. Ltd.

• 12.10 Playtika Holding Corp.

• 12.11 Roblox Corp.

• 12.12 Sega Sammy Holdings Inc.

• 12.13 Sony Group Corp.

• 12.14 Take Two Interactive Software Inc.

• 12.15 Tencent Holdings Ltd.

• 12.16 Ubisoft Entertainment

• 12.17 Unity Software Inc.

13 Appendix

• 13.1 Scope of the report

• 13.2 Inclusions and exclusions checklist

• 13.3 Currency conversion rates for US$

• 13.4 Research methodology

• 13.5 List of abbreviations

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