Facebook Parent Launching ‘Meta Verified’ Subscription Service

Meta Platforms plans to test program starting at $11.99 a month in Australia and New Zealand

Facebook parent Meta has struggled to attract users to Horizon Worlds, its metaverse platform. But the company has plans for updates that it hopes will attract younger users and keep them coming back to the digital realm, according to a memo viewed by The Wall Street Journal. WSJ reporter Salvador Rodriguez joins host Zoe Thomas to discuss.

Meta Platforms Inc. is launching a paid subscription service that enables users to verify their accounts with government identification and receive direct access to customer support.

The aim of Meta Verified is to increase security and authenticity across the company’s services, Chief Executive Mark Zuckerberg said Sunday in social-media posts. It is also meant to “help up-and-coming creators grow their presence and build community faster,” according to a Meta spokesperson.

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