NEW YORK, Feb. 15, 2023 /PRNewswire/ -- The Television Market by Technology, Display Size, Display Type, and Geography - Forecast and Analysis 2023-2027 report has been published by Technavio. Market size is forecast to grow by USD 59 billion between 2022 and 2027 at a CAGR of 7.67%. The report includes historic market data from 2017 to 2021. In 2017, the market was valued at USD 86 billion. The report provides a comprehensive analysis of growth opportunities at regional levels, new product launches, the latest trends, and the post-pandemic recovery of the global market. Download A PDF Sample Report

Regional Analysis

By region, the global television market is segmented into APAC, North America, Europe, South America, and Middle East and Africa. APAC will account for 39% of market growth during the forecast period. Factors such as the presence of many leading manufacturers and the high concentration of leading vendors of IC drivers and panel displays are driving the growth of the television market in APAC. Buy the report

Company Profiles

The television market report includes information on the key products and recent developments of leading vendors, including:

• Elitelux Australia - The company offers televisions such as LCD, LED, and OLED.

• Haier Smart Home Co. Ltd. – The company offers a wide range of LCD TVs.

• Koninklijke Philips NV - The company offer televisions such as U8 Series, A7 Series, 100L5G.

• Konka Group Co. Ltd. - The company offers televisions such as Android TV, Smart TV, and OLED.

Market Dynamics

The market is driven by factors such as product innovation and advances leading to portfolio extension and product premiumization, increasing demand for UHD televisions, and rising popularity of large-display televisions. However, the demand-supply gap associated with LCD panels is hindering market growth.

Competitive Analysis

The competitive scenario categorizes companies based on various performance indicators. Some of the factors considered include the financial performance of companies over the past few years, growth strategies, product innovations, new product launches, investments, and growth in market share among others. Request a Sample

Market Segmentation

• By technology, the market is segmented into UHD and HD. The UHD segment accounted for the largest share of the market in 2022.

• By geography, the market is segmented into APAC, North America, Europe, South America, and Middle East and Africa. APAC held the largest share of the market in 2022.

Related Reports:

• The over-the-top (OTT) market is estimated to grow at a CAGR of 24.85% between 2022 and 2027. The size of the market is forecast to increase by USD 439.12 billion. The growing preference for cloud streaming services is notably driving the market growth, although factors such as the growing threat of cyberattacks may impede the market growth.

• The in-game advertising market is estimated to grow at a CAGR of 13.25% between 2022 and 2027. The size of the market is forecast to increase by USD 5,182.68 million. The increase in the number of gamers and growing partnerships between advertisers and video game companies are notably driving the in-game advertising (IGA) market growth, although factors such as the growing use of advertisement-blocking solutions may impede the market growth.

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What are the key data covered in this television market report?

• CAGR of the market during the forecast period.

• Detailed information on factors that will drive the growth of the market between 2023 and 2027

• Precise estimation of the size of the television market and its contribution to the parent market.

• Accurate predictions about upcoming trends and changes in consumer behavior.

• Growth of the market across APAC, North America, Europe, South America, and Middle East and Africa.

• A thorough analysis of the market's competitive landscape and detailed information about vendors.

• Comprehensive analysis of factors that will challenge the growth of television market vendors.

Table of contents:

1 Executive Summary

• 1.1 Market overview

2 Market Landscape

• 2.1 Market ecosystem

3 Market Sizing

• 3.1 Market definition

• 3.2 Market segment analysis

• 3.3 Market size 2022

• 3.4 Market outlook: Forecast for 2022-2027

4 Historic Market Size

• 4.1 Global television market 2017 - 2021

• 4.2 Technology Segment Analysis 2017 - 2021

• 4.3 Display Type Segment Analysis 2017 - 2021

• 4.4 Display Size Segment Analysis 2017 - 2021

• 4.5 Geography Segment Analysis 2017 - 2021

• 4.6 Country Segment Analysis 2017 - 2021

5 Five Forces Analysis

• 5.1 Five forces summary

• 5.2 Bargaining power of buyers

• 5.3 Bargaining power of suppliers

• 5.4 Threat of new entrants

• 5.5 Threat of substitutes

• 5.6 Threat of rivalry

• 5.7 Market condition

6 Market Segmentation by Technology

• 6.1 Market segments

• 6.2 Comparison by Technology

• 6.3 UHD - Market size and forecast 2022-2027

• 6.4 HD - Market size and forecast 2022-2027

• 6.5 Market opportunity by Technology

7 Market Segmentation by Display Size

• 7.1 Market segments

• 7.2 Comparison by Display Size

• 7.3 Upto 43 inches - Market size and forecast 2022-2027

• 7.4 55-64 inches - Market size and forecast 2022-2027

• 7.5 48-50 inches - Market size and forecast 2022-2027

• 7.6 Greater than 65 inches - Market size and forecast 2022-2027

• 7.7 Market opportunity by Display Size

8 Market Segmentation by Display Type

• 8.1 Market segments

• 8.2 Comparison by Display Type

• 8.3 LCD - Market size and forecast 2022-2027

• 8.4 OLED - Market size and forecast 2022-2027

• 8.5 Market opportunity by Display Type

9 Customer Landscape

• 9.1 Customer landscape overview

10 Geographic Landscape

• 10.1 Geographic segmentation

• 10.2 Geographic comparison

• 10.3 APAC - Market size and forecast 2022-2027

• 10.4 North America - Market size and forecast 2022-2027

• 10.5 Europe - Market size and forecast 2022-2027

• 10.6 South America - Market size and forecast 2022-2027

• 10.7 Middle East and Africa - Market size and forecast 2022-2027

• 10.8 China - Market size and forecast 2022-2027

• 10.9 US - Market size and forecast 2022-2027

• 10.10 South Korea - Market size and forecast 2022-2027

• 10.11 India - Market size and forecast 2022-2027

• 10.12 Germany - Market size and forecast 2022-2027

• 10.13 Market opportunity by geography

11 Drivers, Challenges, and Trends

• 11.1 Market drivers

• 11.2 Market challenges

• 11.3 Impact of drivers and challenges

• 11.4 Market trends

12 Vendor Landscape

• 12.1 Overview

• 12.2 Vendor landscape

• 12.3 Landscape disruption

• 12.4 Industry risks

13 Vendor Analysis

• 13.1 Vendors covered

• 13.2 Market positioning of vendors

• 13.3 Changhong

• 13.4 Funai Electric Co. Ltd.

• 13.5 Hisense International Co. Ltd.

• 13.6 Koninklijke Philips NV

• 13.7 Konka Group Co. Ltd.

• 13.8 LG Electronics Inc.

• 13.9 MIRC Electronics Ltd.

• 13.10 Panasonic Holdings Corp.

• 13.11 Samsung Electronics Co. Ltd.

• 13.12 Sharp Corp.

• 13.13 Skyworth Group Ltd.

• 13.14 Sony Group Corp.

• 13.15 TCL Electronics Holdings Ltd.

• 13.16 VIZIO Holding Corp.

• 13.17 Xiaomi Inc.

14 Appendix

• 14.1 Scope of the report

• 14.2 Inclusions and exclusions checklist

• 14.3 Currency conversion rates for US$

• 14.4 Research methodology

• 14.5 List of abbreviations

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