The executive who made winter gear high fashion

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Nick Kostov, The Wall Street Journal
Photo: Moncler SpAPremium
Photo: Moncler SpA

Remo Ruffini bought Moncler, founded decades ago by mountaineers, and turned its down puffer jackets into runway must-haves

Remo Ruffini has spent the past two decades turning Moncler SpA into a buzzy high-end sportswear brand, pushing a rotating cast of designers to dream up new takes on its signature product faster than the traditional fashion calendar would allow.