ET BureauConsumer product company Marico has rolled out a second career programme, aimed at bringing members back into the workforce. Through the initiative, the firm is looking to expand and diversify its talent pool and boost innovation.
The gender-neutral second career programme 'Phoenix' is a career transition programme that will offer opportunities to professionals who have taken a minimum 1-year career break and are keen to return to the corporate world. The company believes that the initiative will enable the company to access specialised skills, unique perspectives and will boost innovation at work.
Most companies have their second career programmes focused on only women, considering their primary role in childbirth and care. However, with the traditional concept of the Indian family undergoing significant changes, the responsibilities of childcare and caregiving are no longer limited to mothers alone.
“We continuously reevaluate our policies and programmes to build a workforce of tomorrow. With the Indian family system undergoing significant changes and the role and responsibilities of caregiving being realigned, there is a substantial change in what the future workforce expects from the workplace. Phoenix has been curated to address these tectonic shifts," said Amit Prakash, CHRO, Marico.
"We recognise that the new-age workforce envisions their careers very differently. While for some, career breaks may arise out of different life stages or family needs, for others career breaks may mean a chance to pursue their passions. Thus, we decided to extend it to all genders, without judging them on the reason for career break," Prakash added.
The programme welcomes candidates that may have taken a break to prioritise their health, fulfil their personal aspirations, or explore their passions, which the company believes are equally valid reasons for career breaks. To be eligible for the programme, candidates need to have previous work experience of minimum two years.
During FY 2020-21, Marico recorded a turnover of about Rs. 80.5 billion through its products sold in India and chosen markets in Asia and Africa.
The gender-neutral second career programme 'Phoenix' is a career transition programme that will offer opportunities to professionals who have taken a minimum 1-year career break and are keen to return to the corporate world. The company believes that the initiative will enable the company to access specialised skills, unique perspectives and will boost innovation at work.
Most companies have their second career programmes focused on only women, considering their primary role in childbirth and care. However, with the traditional concept of the Indian family undergoing significant changes, the responsibilities of childcare and caregiving are no longer limited to mothers alone.
“We continuously reevaluate our policies and programmes to build a workforce of tomorrow. With the Indian family system undergoing significant changes and the role and responsibilities of caregiving being realigned, there is a substantial change in what the future workforce expects from the workplace. Phoenix has been curated to address these tectonic shifts," said Amit Prakash, CHRO, Marico.
"We recognise that the new-age workforce envisions their careers very differently. While for some, career breaks may arise out of different life stages or family needs, for others career breaks may mean a chance to pursue their passions. Thus, we decided to extend it to all genders, without judging them on the reason for career break," Prakash added.
The programme welcomes candidates that may have taken a break to prioritise their health, fulfil their personal aspirations, or explore their passions, which the company believes are equally valid reasons for career breaks. To be eligible for the programme, candidates need to have previous work experience of minimum two years.
During FY 2020-21, Marico recorded a turnover of about Rs. 80.5 billion through its products sold in India and chosen markets in Asia and Africa.
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