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There are roughly 300 different equity portfolio strategies available for investors under the portfolio management service (PMS) umbrella. This route for taking an exposure to equity assets has become increasingly popular among high and ultra-high net worth investors. In mutual funds, investment strategies are categorised by a standard prescription from the capital markets regulator Securities & Exchanges Board of India (SEBI). However, in the case of PMS, differentiated investment strategies are the unique selling points, besides being a marketing must. While...