Netflix with ads launching as talks continue with studios over content

wsj

5 min read . Updated: 02 Nov 2022, 06:41 PM IST Suzanne Vranica, The Wall Street Journal

New ad-backed plans are important elements of a push within the streaming industry to make more revenue per subscriber by offering lower-cost plans that let consumers pay less in exchange for watching ads (Photo: Reuters) — New ad-backed plans are important elements of a push within the streaming industry to make more revenue per subscriber by offering lower-cost plans that let consumers pay less in exchange for watching ads (Photo: Reuters)

Disney, NBCU and Sony are among the companies still negotiating licensing with the streaming service

Netflix With Ads Launching as Talks Continue With Studios Over Content