W88's sponsorship of Aston Villa's jerseys has been terminated

Cazoo will take over as the team's front-shrunk sponsor after Aston Villa announced that its principal sponsorship with online gaming W88 will dissolve at the conclusion of the current season.

The club has declared that the agreement with W88, which was its third significant partner three years after 32Red and Unibet, has met "its natural conclusion." The club's third major partner came three years after 32Red and Unibet. In addition, as part of the deal the club has with Cazoo, beginning with the 2016–17 season, the Premier League team's jerseys will no longer feature a gaming insignia on the front of the chest area.

A club official has confirmed that Aston Villa are able to announce that their Principal Partnership with W88 Thailand will come to an end following the conclusion of the 2019–20 season.

The partnership between the gaming website and Aston Villa would eventually come to an end since it was inevitable. As a result of their arrangement, they were featured on the front of each and every first-team uniform worn during the 2019–20 season.

The club would like to express its gratitude to W88 for the support it has provided over the course of the past year.

As a result of an earlier agreement between the two parties for a temporary extension when the campaign was delayed due to the pandemic, Aston Villa will continue to wear jerseys emblazoned with the W88 logo until the 2019–20 season has been completed for good.

Because Aston Villa had just been promoted to the Premier League at the time, the Chief Commercial Officer of the club, Nicola Ibbetson, referred to the partnership between the two organizations at the time as "a record-breaking commercial connection for the club."

As part of a multi-year partnership, Cazoo will have a strong presence on the playing uniforms and training gear of all of Aston Villa's men's and women's teams. This includes both the first and second teams.

Ibbetson made the following statement regarding the newly formed partnership: "We are thrilled to have partnered with individuals of the fastest growing firms in the UK." "The guarantee made by Cazoo of a relationship that will accompany Aston Villa gives two parties an opportunity to reach an agreement for years,"

The Cazoo branding will appear on all replica gear, in addition to the many scheduled activations and fan interaction events. All generations of Villa followers will be able to wear replica shirts that truly replicate those of their on-pitch idols.

(Above mentioned article is consumer connect initiative. This article is a paid publication and does not have journalistic/editorial involvement of IDPL, and IDPL claims no responsibility whatsoever)