Travel retail

Growing demand for duty free products to boost the growth of global duty free retailing market

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In retail industry, the concept of duty free retailing has expanded from a small luxury shops to one of the highest-earning sectors. Airports have become prominent places that are often equipped with shops and amenities for travelers & tourists to buy necessary goods. This is emphasizing airports as well as airlines to increase their revenues through the sale of airport and onboard amenities.

Duty-free retailing market is expected to increase by generating a revenue of $139.4 billion by 2026 with a CAGR of 8.2% over the forecast period.

According to Research Dive, duty-free retailing refers to the retailing of products which are available to travelers at the airport or sea terminals with the exemption of various taxes and excise duties. The products are sold with duty free and have certain stipulations as per the jurisdiction. These products are mostly found at the international airport and sea terminal and depending on the country’s laws the rules are set for the prices of the products. Some countries have made provisions for duty-free retail stores within their road borders so that travelers using buses or private vehicles can also get an access to these stores. Duty-free retailing stores give travelers the access to purchase luxurious products at a reasonable cost.

The availability of the product at a cheaper price as compared to that at retail shops is predicted to be the major driving factor for the duty-free retailing market. Many major companies showcase their product in order to increase their brand awareness at a reasonable rate which helps in increasing the reach to the customer. Moreover, rise in tourism due to rise in the disposable income among population is predicted to boost to the overall growth of the market in the forecast period.

The biggest restraints for the duty-free retailing market are the rules and regulations set by the government. The duty-free retail shops play a vital role in the modern airport terminals. Due to various reasons, the entry barrier for the small and medium enterprises (SME’s) and local manufacturer is bit tougher which will hamper the growth for the duty-free retailing market over the forecast period. Moreover the language barrier between the buyer and the supplier is also predicted to hamper the growth of the market in the forecast period.

Potential Future of Duty Free Retailing Market
Global duty free retailing market is estimated to witness a positive growth during the forecast period. Increasing shopping experiences of customers and several services provide to them by major market players of the industry is predicted to drive the demand for the market from 2019 to 2026. The duty free retailing market is also considered as one of the largest contributors for non-aeronautical income. However, strict regulations of governments in various countries for duty free retailing on products is considered to be a major factor restricting the growth of duty free retailingmarket.

The major key players in the market are
1. Duty Free Americas
2. Shinsegae Duty free
3. Aer Rianta International
4. Dubai Duty Free
5. China Duty Free Group Co.,Ltd.
6. Lotte Hotel.
7. Dufry AG
8. Hyundai Department Store Duty Free
9. Lagardère group
10. LVMH

An inflight e-commerce website was launched by AirAsia in 2018 by partnering with Plaza Bali Duty & Tax Free. The website is named ‘OURSHOP’, where customers can explore various products with having multiple delivery options from downtown, onboard, and airport to home delivery.

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