Parle Platina has rolled out a campaign for its biscuit brand Hide & Seek’s Creme Sandwich range.
The film features a group of kids in a circle, discussing their game plan before a match. The team captain explains what the rest of the team should do on the field, using a biscuit. After explaining, she munches on the biscuit, leaving the other kids to salivate. Annoyed with the way she wants to take all the goals and points for herself, another teammate commands his stance,stating that it is the job of the vice-captain and picks another biscuit to eat.